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There are innumerable reasons to visit Zillertal. Most people are certainly driven by the yearning to get away from everyday work and into the mountains. However, why not simply combine business and mountains? This balancing act succeeds perfectly in Mayrhofen. With the Freiraum located at 2,000 meters on the Leisure Mountain Ahorn and the Europahaus in the valley, Mayrhofen provides two very varied top locations with a high experience factor for companies, business customers, agencies and even families. Regardless of meeting or incentive, wedding or family outing, everyone can find his or her place for creative ideas, small adventure journeys or simply time for dreaming in the middle of the wonderful Alps panorama.

The whole world meets in Mayrhofen. The House of Europe’s guest list speaks for itself. International companies, such as the Hawaiian sports product manufacturer DAKINE and the globally operating lighting system manufacturer EGLO from Tyrol, are impressed with the benefits offered by Mayrhofen as a MICE destination. The House of Europe is a first-class location for events, seminars and conferences, and Mayrhofen is the perfect complement with its excellent infrastructure and vast range of leisure activities. Visitors also share these positive views.

BMW clubs from throughout Europe and mountain bike testers from around the world have been dazzled by the new Europahaus in Mayrhofen. The state-of-the-art convention and event centre in the heart of Mayrhofen recently hosted the BMW Club Europe Meeting and Trek World 2012. Both of these major international events were a resounding success, underscoring the Europahaus’s leading position in Austria and highlighting Mayrhofen as an excellent location for events.