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		<pubDate>Tue, 21 Apr 2026 09:34:35 +0200</pubDate>
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		<webMaster>kilian.koller@eleven2.de (Kilian Koller)</webMaster>
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			<title>With ski waxes from HOLMENKOL through the winter
Products for recreational and professional athletes – environmentally friendly and 
sustainable</title>
			<link>http://www.press-service.info/holmenkol-en/article/snow_text/92</link>
			<description>It all began in 1922 when Dr Max Fischer, a real pioneer in the ski wax industry, founded the 
company. He laid the foundation for the success of HOLMENKOL. Even back then, one thing 
was paramount to him: to develop environmentally-friendly products for amateur and elite 
athletes – and this sustainability principle continues to this day. HOLMENKOL has managed 
to guarantee top performances on cross-country skiing trails for all winter sports 
enthusiasts with the very best wax result. One wax from HOLMENKOL that has been 
successful for more than 30 years is Beta Mix Red, which really gives cross-country skiers 
value for money. The secret formula ensures that it is suitable for many areas of use and 
also impresses with its extreme abrasion resistance. Ski tourers are also well equipped for 
the trail ahead with this great product.

HOLMENKOL ski waxes have been a fixed part of winter sports enthusiasts’ inventory for more 
than 100 years. Since it was founded, the company has attached great importance to equipping all 
winter sports fans around the world with the right ski wax. Three top products from HOLMENKOL 
are Beta Mix Red, the Natural Skiwax Bar and Syntec FF1 Powder. Ski waxes that are the ideal 
solution for all weathers and types of snow.

Beta Mix Red – a top seller for over 30 years

One of HOLMENKOL’s best selling products is Beta Mix Red, 
which has been successfully established on the market for over 
30 years. This hydrocarbon wax impresses with its proven, 
secret formula and is the ideal choice for anyone who is looking for a high-quality base and training wax for any type of 
snow. Its particular strength lies in its extreme abrasion 
resistance and versatile range of applications. The wax 
is also easy to use and performs best in a snow 
temperature range between minus 4 and minus 14 
degrees Celsius. HOLMENKOL’s Beta Mix Red is a 
real all-round talent, which turns every day in the snow 
into an experience.

Environmentally-friendly waxes for excellence

With the SYNTEC project, the company was able to launch an 
environmentally-friendly wax line for competitive sports as early as the 
2021/22 season. The success story continues: the Natural Skiwax Bar 
now has an improved formula with an even stronger focus on 
sustainability. The biodegradable hot wax bar is suitable for all ski 
bases, comes in environmentally-friendly paper packaging and offers 
optimum gliding properties for all types of snow and temperatures.

Syntec FF1 Powder: HOLMENKOL’s World Cup products

HOLMENKOL also offers its own World Cup finish wax range for racing 
with the FF ski wax range. It meets the international ski associations’ current requirements and 
delivers first-class performance, without fluorine. The range includes the three Syntec 
FF1 Powder YLW, RED and BLU. These fluorine-free high-performance powders are specially 
designed for racing and are suitable for different snow temperatures. Thanks to their 
versatility they are suitable for runs with fine to coarse as well as wet snow and can therefore be used in a wide range of weather conditions. Applying the 
powder also increases speed and acceleration. What’s 
more, the FF1 Powder has very high abrasion resistance 
even over longer distances and is highly dirt repellent. In 
addition to the user-friendly application, HOLMENKOL 
guarantees that all company products are fluorine-free.
(3,362 Characters)</description>
			<pubDate>Mon, 08 Dec 2025 00:00:00 +0100</pubDate>
			<guid>http://www.press-service.info/holmenkol-en/article/snow_text/92</guid>
		</item>
		<item>
			<title>HOLMENKOL launches new product line for fans of the outdoors
Tent Care: more protection, more adventure, more nature</title>
			<link>http://www.press-service.info/holmenkol-en/article/textile_text/91</link>
			<description>HOLMENKOL, a company steeped in tradition and known up to now as an 
internationally renowned winter sports specialist, is systematically expanding its portfolio 
to include year-round outdoor care. With the introduction of the new product line 
Tent Care, the company has proven once again that functionality, sustainability and 
innovation are not mutually exclusive; they go hand in hand at HOLMENKOL.

The new Tent Care line is just the thing for all nature 
lovers, adventure seekers, campers and outdoor 
enthusiasts who value durable, well-maintained
equipment. The range is being launched with two highperformance products: the Tent Cleaner and the Natural 
Tent Proof universal waterproofing agent. The Tent 
Cleaner has been specially developed for gentle but 
thorough cleaning of tents, awnings, sun sails, backpacks 
and camping accessories – regardless of whether they are 
made of synthetic materials or canvas fabrics. Its unique formula reliably removes even stubborn 
dirt such as algae growth, bird droppings, pollen or oil residues – without damaging the fabric.

The Tent Cleaner is not only highly effective, but also environmentally friendly: biodegradable and 
free from aggressive chemicals. With this product, HOLMENKOL is highlighting its commitment to 
nature conservation – a clear plus for outdoor enthusiasts. “Our goal was to develop a product that 
would meet the needs of demanding outdoor enthusiasts – powerful, user-friendly and sustainable.
With the Tent Cleaner, that’s exactly what we’ve done,” says Timo Fleischmann, Business Director 
of HOLMENKOL. 

The line is complemented by the Natural Tent Proof universal 
waterproofing agent. It offers effective protection against 
water, dirt and environmental influences, while maintaining 
the breathability of the material. This innovative spray-on 
waterproofing is the ideal solution for anyone who regularly 
exposes their equipment to extreme conditions, but still wants 
to act sustainably. Very easy to use: the waterproofing agent 
requires no additional heat activation and can be applied directly. This makes the outdoor 
equipment weatherproof in no time at all – a clear advantage for anyone wanting to get back to 
their adventure again quickly.

With the new Tent Care line, HOLMENKOL is opening another chapter in its company history. From 
a niche provider in the winter sports sector, the brand has developed into an internationally active 
expert for outdoor care products that can be used all year round. “Our aim is to develop high-quality 
care products for a wide range of requirements – from the ski slope to the bicycle saddle and 
campsite. With the Tent Care line, we are consistently continuing along this path,” explains 
Fleischmann.

Sustainability is no longer a trend; it’s now a necessity. HOLMENKOL takes this responsibility 
seriously: the products of the new line have been designed to conserve resources, contain no 
environmentally harmful ingredients, and actively contribute to extending the life of high-quality 
outdoor equipment. HOLMENKOL sets new standards in outdoor care and offers products for 
unforgettable adventures in nature.
(characters: 3,122)</description>
			<pubDate>Fri, 04 Jul 2025 00:00:00 +0200</pubDate>
			<guid>http://www.press-service.info/holmenkol-en/article/textile_text/91</guid>
		</item>
		<item>
			<title>New care product – Natural Wash Tabs
For sports and functional clothing: washing machine tabs from HOLMENKOL</title>
			<link>http://www.press-service.info/holmenkol-en/article/textile_text/90</link>
			<description>At a time when sustainability and efficiency are becoming increasingly important 
in everyday life, HOLMENKOL presents the new Natural Wash Tabs, an innovative detergent 
that has been specially developed for sports and functional clothing. This product combines 
state-of-the-art probiotic cleaning technologies with an environmentally friendly powder
formulation, setting new standards in textile care.

The Natural Wash Tabs set a new standard in the cleaning of 
sports and functional clothing. This innovative, probiotic 
detergent is based on a highly effective powder formulation 
that works from as low as 30 degrees Celsius. The specially 
developed formula uses beneficial microorganisms to break 
down organic residues in the textile fibres, sustainably
neutralise sweat and unpleasant odours, and at the same time eliminate deposits in the washing machine. This protects 
the textile fibres and preserves their original properties, such 
as the membrane function and brightness of the colours –
without the need for aggressive chemical additives such as 
bleaching agents or optical brighteners.

Sustainability and lower costs

As a sustainable successor to the previous Textile Wash Natural Liquid Caps, the Natural Wash 
Tabs offer numerous advantages. The powder-based formulation not only allows for a higher 
concentration of the active ingredients, but also reduces the manufacturing costs. The product is 
also offered in recyclable cardboard packaging that minimises the use of plastic and significantly lowers packaging costs by reducing the need for film. Another cost advantage results from the 
elimination of expensive, legally prescribed child-resistant caps, which are required for liquid 
detergents.

Application and launch

With 24 highly concentrated tabs per pack, which are sufficient for just as many full loads of 
washing, the Natural Wash Tabs offer extremely simple and precise dosing and dissolve without 
leaving any residue during the washing process. The innovative formula not only cleans the 
laundry, but also the washing machine and waste water – a holistic cleaning effect that meets even 
the highest standards of hygiene and environmental protection. Consumers who value effective, 
gentle and sustainable care for their sports and functional clothing will find a modern solution in this 
product that not only ensures hygienically clean laundry, but also a significant reduction in waste. 
With the Natural Wash Tabs, HOLMENKOL has developed a pioneering alternative to conventional 
liquid detergents that meets the requirements of modern consumers. This underlines the
company’s commitment to innovative cleaning technologies and sustainable environmental
protection.
(2,688 characters)</description>
			<pubDate>Tue, 27 May 2025 00:00:00 +0200</pubDate>
			<guid>http://www.press-service.info/holmenkol-en/article/textile_text/90</guid>
		</item>
		<item>
			<title>Focus on sustainability: HOLMENKOL products
Environmentally-friendly ski waxes for maximum fun on the slopes

</title>
			<link>http://www.press-service.info/holmenkol-en/article/snow_text/89</link>
			<description>HOLMENKOL has been offering the right equipment for amateur and elite 
athletes for more than 100 years. The products are constantly developed to achieve the best 
wax result – and always with a focus on sustainability. The goal is to enable 
environmentally-friendly excellence on the slopes. A sustainable wax that has been 
successful for over 30 years is the HOLMENKOL Beta Mix Red, impressing with its extreme 
abrasion resistance and wide range of applications thanks to its secret formula.

Dr Max Fischer wanted to ski faster on the slopes, so he developed the world’s first ski wax in 
1922, closely followed by the establishment of HOLMENKOL. It has been impossible to imagine 
skiing without the HOLMENKOL company since then. Athletes worldwide benefit from the 
innovative products now, because the right ski wax can make a crucial difference to their 
experience on the slopes. Sustainability has been a top priority for the company for a long time. 
Out of a sense of responsibility towards nature, HOLMENKOL has been working constantly on 
new, environmentally-friendly ski waxes for years.

Successful in the range for over 30 years: Beta Mix Red

Beta Mix Red is one of the popular top sellers among HOLMENKOL 
products. The hydrocarbon wax has been successfully established 
on the market for over 30 years with its secret formula. It is ideal for 
all athletes who are looking for a high-quality base and training wax 
for all types of snow. Beta Mix Red stands out from other waxes due to its extreme abrasion resistance and wide range of applications. The product is also dead easy to apply. The 
wax performs best in a snow temperature range from minus 
4 to minus 14 degrees Celsius. HOLMENKOL’s Beta Mix Red is a real all-round talent, which turns every winter day 
into a total success. 

Fluorine-free waxes

Fluorinated substances were included in ski wax formulas as standard for many years. This 
changed about five years ago due to the harmful effects of the non-degradable substance on the 
environment and health. HOLMENKOL therefore faced the 
challenge of developing new formulas for fluorine-free waxes 
without compromising on performance. As a result of its 
SYNTEC project, HOLMENKOL was able to present a 
completely fluorine-free wax line for competitive sports as early 
as the 2021/22 season. The success story continues: the Natural 
Skiwax Bar now has an improved formula and sustainability is 
once again paramount for HOLMENKOL. The bar is made of 
biodegradable hot wax, is suitable for all ski bases and its 
packaging is made of ecological paper. It can also be used 
around the clock for all types of snow in any temperatures and 
provides optimum gliding properties.

HOLMENKOL products in the World Cup

HOLMENKOL also has its own product line for racing – the FF racing wax range. It meets all the 
international ski associations’ regulations, and even without the addition of fluorine, there is no need to compromise on performance. The range includes the three 
Syntec FF1 Liquid YLW, RED and BLU waxes, which are also 
fluorine-free and perfect as high-performance finish liquid waxes for 
alpine racing. The three versions differ due to the snow temperatures 
they are designed for. The waxes are designed for runs with fine to 
coarse as well as wet snow, so they can be used in any weather 
condition. Applying the liquid wax also increases speed and 
acceleration. As the time available just before the competition is 
often limited the Syntec FF1 Liquid impresses with how easy and 
fast it is to apply.
(3,669 characters)</description>
			<pubDate>Fri, 28 Feb 2025 00:00:00 +0100</pubDate>
			<guid>http://www.press-service.info/holmenkol-en/article/snow_text/89</guid>
		</item>
		<item>
			<title>Environmentally friendly on the snow – with the tried-and-tested 
fluorine-free FF wax series and the new, innovative Ski Tour Wax 
Stick from HOLMENKOL

Eco-friendly ski waxes for top performances in both amateur and professional sport
</title>
			<link>http://www.press-service.info/holmenkol-en/article/snow_text/88</link>
			<description>Since the company&apos;s formation in 1922 by Dr Max Fischer, HOLMENKOL 
has been one of the pioneers of the ski wax industry. In addition to the optimal wax result, 
sustainability has always been a central part of the company’s very being. HOLMENKOL 
successfully combines top performance for all winter sportsmen and sportswomen with the 
development of environmentally friendly products. HOLMENKOL gives cross-country skiers 
their money&apos;s worth – with the 100 per cent fluorine-free FF wax series, an environmentally 
friendly alternative for the cross-country ski trails. The new Ski Tour Wax Stick from 
HOLMENKOL is also sustainable and is suitable for all snow types and temperatures. With 
this great product, ski tourers are well equipped for the trail ahead.


For more than 100 years, the innovations from HOLMENKOL have been a fixed part of the 
inventory of winter sports enthusiasts. After all, HOLMENKOL has always been working on 
equipping amateur and top sportsmen and sportswomen alike around the world with the suitable 
ski wax. The ski waxes of the fluorine-free FF wax series offer cross-country skiers an ideal solution 
for all weathers and all snow types – whether in the form of powders, liquids or hot waxes.


Fluorine-free top performances with the FF series from HOLMENKOL

Fluorine waxes were long seen as a performance-enhancing option in elite sport. However, the use 
of fluorine has a negative impact on the environment and the health of humans and animals. 
HOLMENKOL has sought to find an alternative solution for this already quite a few years ago by launching the SYNTEC project, whose purpose was to develop
environmentally friendly ski waxes. The FF wax series resulting from 
this project is completely fluorine-free and not only fulfils the 
regulations of international skiing associations, but also offers 
outstanding water and dirt repellence properties under the ski for 
maximum speed on the cross-country ski run. HOLMENKOL is proud 
to offer a sustainable alternative that both ensures high performance 
and protects the environment. For ambitious sportsmen and 
sportswomen, the fluorine-free racing waxes of the Syntec FF wax 
series are the ideal solution. Depending on the temperature and snow conditions, HOLMENKOL 
offers each of these high-performance waxes in three versions for optimal skiing fun. Since 
recently, these have also included the high-performance finish powders FF Powder YLW, RED and 
BLU, which have already been used successfully in numerous World Cup races.


Environmentally friendly on every ski tour: the Ski Tour Wax Stick 
from HOLMENKOL

This season, HOLMENKOL has completely revised the Ski Tour Wax Stick, 
now setting new standards in sustainability. With its new organic formula as 
well as the recyclable tube made of FSC-certified paper, the plastic-free Ski 
Tour Wax Stick is a top product for all ski tourers. Additionally, the wax stick 
can be used to care for all types of touring skins, provides optimal gliding 
properties and ensures a long-lasting base – in all weathers. The pocket-sized 
stick is extremely easy to use: first, push the base of the wax stick up slightly 
with the finger, then apply the wax to the bottom of the skis, and finally work it in with the felt 
integrated into the stick. With the Ski Tour Wax Stick from HOLMENKOL, every trip into the snow 
becomes an absolute highlight.


Certified organic: the ski waxes from HOLMENKOL

The ski waxes from HOLMENKOL possess a feature that distinguishes them from other brands: 
they are biodegradable and bear the organic label, meaning that they are very environmentally 
friendly. At HOLMENKOL, the ecological concept begins with the packaging, as all products are 
delivered to the customer in sustainable paper packaging and bear the &quot;Made in Germany&quot; seal of 
quality. It only takes about four weeks for more than 60 per cent of the ingredients to biodegrade. 
Timo Fleischmann, Business Director at HOLMENKOL, says that HOLMENKOL delivers products 
for sport outdoors, &quot;and we bear responsibility for the outdoors; therefore, the sustainability concept 
accompanies us constantly and is firmly rooted in our HOLMENKOL DNA&quot;. The entire portfolio 
consists of environmentally friendly products that are genuine all-rounders and are uncomplicated 
to use. Additionally, HOLMENKOL places great importance on reducing waste and keeping water 
and energy consumption as low as possible. HOLMENKOL sees sustainability as a cycle, as 
demonstrated by its use of its own photovoltaics system, which covers the company’s energy 
needs. At HOLMENKOL, environmental protection is practised actively – and will continue to 
be in future.


Future project: Infinity Performance

In addition to sustainability, the new HOLMENKOL project &quot;Infinity Performance&quot; also promises 
great things for the future. This innovative technology offers extremely high abrasion resistance 
and was developed over an 18-month period. The products, which were tested intensively by the 
in-house development department and the HOLMENKOL World Cup racing team, have already 
been used at the very highest level at the World Cup. This process ensures that the new product 
line meets HOLMENKOL&apos;s high quality standards. Business Director Fleischmann emphasises: &quot;I
am convinced that with the newly developed Infinity Performance series, HOLMENKOL is bringing
products onto the market that meet all needs at the highest level.&quot;
(5,392 characters)</description>
			<pubDate>Thu, 29 Feb 2024 00:00:00 +0100</pubDate>
			<guid>http://www.press-service.info/holmenkol-en/article/snow_text/88</guid>
		</item>
		<item>
			<title>Sustainable and innovative: the new Natural Skiwax Stick 
from HOLMENKOL

Environmentally friendly ski waxes – on any slope and in all weathers</title>
			<link>http://www.press-service.info/holmenkol-en/article/snow_text/87</link>
			<description>HOLMENKOL has been offering the right equipment for ensuring maximum 
skiing fun for more than 100 years. Whether for part-time skiers or top skiing pros, 
HOLMENKOL has the right ski wax for everyone. In addition to the desire to achieve the 
optimal wax result, there is a further important aspect that has characterised the company 
for many years: sustainability. Ski season after ski season, HOLMENKOL works on making 
what is good even better – to help skiers achieve environmentally friendly top performance 
on the slopes. The new Natural Skiwax Stick is also a sustainable wax. Like all other natural 
ski wax products from HOLMENKOL, it is suitable for all snow types and temperatures.

Today, HOLMENKOL has become an inseparable part of the sport of skiing. The foundation for 
this was laid by company founder Dr Max Fischer, who developed the world&apos;s first ski wax in 1922. 
The influence of his innovations on winter sports can still be felt to this day, and athletes worldwide 
use the company&apos;s products to great results. The right ski wax can make a crucial difference, as it 
ensures a perfect result on the slopes. At the same time, the topic of sustainability has long been 
a constant companion of the company. Out of a sense of responsibility towards nature, 
HOLMENKOL has been working constantly on new, environmentally friendly ski waxes for years.

Sustainable on the slopes with the Natural Skiwax Stick from HOLMENKOL

This season, HOLMENKOL has completely revamped the Natural Skiwax Stick. It now 
has a new organic formula and its recyclable tube made of FSC-certified paper makes the 
2/3
plastic-free Natural Skiwax Stick your everyday savour. Handily packed, it is 
a practical companion for your day on the snow. The wax stick ensures 
optimal running of the skis and is suitable for all snow types and temperatures. 
Simply push the bottom of the stick up slightly with your finger, apply the wax 
to the bottom, then work it in with the integrated felt – and on you go to the 
slopes. Using the Natural Skiwax Stick also has another important benefit: it 
protects the bottom of the skis, so that they last longer. Another practical 
aspect is that the stick comes in a handy size and format, meaning that it fits 
into any trouser pocket. The Natural Skiwax Stick from HOLMENKOL ensures 
anyone can enjoy a day of winter sports to the full. 

Certified organic: the ski waxes from HOLMENKOL

The ski waxes from HOLMENKOL are biodegradable and bear the organic label, making them 
unique on the market. Environmental friendliness starts with the product packaging. The ingredients 
of the products can biodegrade and return to nature by over 60 per cent in only 28 days. &quot;We deliver 
products for sport outdoors – and we bear responsibility for the outdoors,&quot; says Timo Fleischmann, 
Business Director HOLMENKOL. The company wants to continue on this path and shape the 
market with new innovations &quot;made in Germany&quot;. &quot;Sustainability is a part of everything we do,&quot; 
says Fleischmann. &quot;We thus remain true to HOLMENKOL’s roots, as responsibility towards the 
environment and our innovations have been part of our DNA since 1922.&quot; The company&apos;s waxes 
are real all-rounders and can be used in any weather. They are also uncomplicated and quick to 
use. And the best thing is: the sustainability of the products does not reduce the skiing performance. HOLMENKOL does not limit itself to the ingredients alone when it comes to its quest to protect the environment and takes its responsibility towards nature very seriously. The company aims to reduce waste and to keep the consumption of water and energy as low as possible. HOLMENKOL uses sustainable energy such as green electricity and even has its own photovoltaics system to cover its energy needs. Through these measures, HOLMENKOL contributes actively to 
environmental protection and demonstrates its commitment to a sustainable future. 

Future project: Infinity Performance

This innovative technology offers extremely high abrasion resistance and was developed over an 
18-month period. The products, which were tested intensively by the in-house development 
department and the HOLMENKOL World Cup racing team, have already been used at the very 
highest level at the World Cup. This process ensures that the products meet HOLMENKOL&apos;s high 
quality standards. Business Director Fleischmann emphasises: &quot;I am convinced that with the newly 
developed Infinity Performance series, HOLMENKOL is bringing products onto the market that 
meet all needs at the highest level.&quot;
(4,510 characters)
</description>
			<pubDate>Thu, 29 Feb 2024 00:00:00 +0100</pubDate>
			<guid>http://www.press-service.info/holmenkol-en/article/snow_text/87</guid>
		</item>
		<item>
			<title>100 years of HOLMENKOL: consistent path to a sustainable future with the Nordic and touring ski waxes
On the occasion of its anniversary, HOLMENKOL presents a fluorine-free powder as a new product in the FF wax series </title>
			<link>http://www.press-service.info/holmenkol-en/article/snow_text/86</link>
			<description>
The company was founded in 1922 by Dr. Max Fischer near Stuttgart. Not only was the 
world’s first ski wax developed with the birth of HOLMENKOL, but the foundation stone was also laid for a company that it is impossible to imagine skiing without. Thanks to HOLMENKOL products, cross-country skiers and ski tourers are well equipped for every situation. For the 2023/24 winter season, HOLMENKOL presents Syntec FF1 
Powder, a high-performance powder primarily for Nordic competitive sports. And it is, 
of course, fluorine-free. At the same time, the Natural Skiwax line is even more sustainable thanks to the new formula and packaging.

The HOLMENKOL company was born out of a passion for winter sports in 1922. The basis for 
a unique product was created with the world’s first ski wax developed by the founder Dr. Max 
Fischer. Winter sports enthusiasts all over the world still benefit from the innovations of the 
company based near Stuttgart, which has since developed into an all-season expert. In addition to ski products, the company also sells bike and textile products in over 50 countries. Every step the company takes is first and foremost influenced by sustainability, because 
HOLMENKOL is not only about sporting enjoyment for the athletes, but also about 
responsibility.

Fluorine-free in racing: new powder for the FF collection

The company is taking the consistent path of sustainability not only because of the strict 
regulations that have applied to the use of fluorinated substances since mid-2020. The development of environmentally-friendly ski waxes began many years ago. HOLMENKOL has been offering a completely fluorine-free wax series for competitive sports with its FF wax series since winter 2021/22. The FF stands for “fluorine-free” and therefore not only fulfils all the regulations of the international ski associations, but also guarantees perfect conditions for competitive athletes on the cross-country ski run without any added fluorine. For example, the Syntec FF 21 Bar is a high-performance base wax based on a new fluorine-free formula. What mainly sets this wax apart is its wide range of applications and how extremely long it lasts. The Syntec FF Bar YLW, RED and BLU fluorine-free racing waxes are ideal alternatives to high fluorine waxes. With their different areas of application, the three versions of the high-performance waxes enable the perfect competition conditions in any snow and weather conditions.

In addition to its well established liquid waxes, HOLMENKOL is now also focusing on ahigh-performance finish powder in the FF collection. The Syntec FF1 Powder offers increased speed and acceleration for skiers, even without fluorine. At the same time, it has a very high abrasion resistance even over longer distances and is highly dirt repellent. As with the liquids, 
the powder is available in the three familiar YLW, RED and BLU versions, which are made for different temperatures.

Even more sustainability in the Natural Skiwax line

Another new product highlight for the 2023/24 season is the Natural Skiwax Bar, which is being launched on the market for the first time in uncoated paper packaging and can therefore 
be easily disposed with the waste paper. The organic hot wax bar is perfect for all bases, whether it’s cross-country skiing or touring. It embodies the company’s environmental philosophy not only because of the ecological paper packaging, as the new wax formula is based entirely on natural materials, with an upcycled material from sugar processing and raw materials based on rice wax and beeswax.

Legendary 3 Schuss in limited centenary edition

HOLMENKOL&apos;s founder, Dr. Max Fischer, changed the market for ski waxes with the development of the 3 Schuss in 1948. Based on synthetic raw materials, the liquid could be used to wax the base of skis depending on the weather situation and temperature. So athletes were perfectly prepared for all conditions. On the occasion of HOLMENKOL’s 100th anniversary, the 3 Schuss Liquid YELLOW, RED, BLUE is available as a liquid wax in a limited centenary edition. The all-round product is characterised by its easy and quick application. The liquid is applied to the base using a special fleece and polished with Finish Cork after a short drying phase.
(4,260 characters)
</description>
			<pubDate>Mon, 05 Dec 2022 00:00:00 +0100</pubDate>
			<guid>http://www.press-service.info/holmenkol-en/article/snow_text/86</guid>
		</item>
		<item>
			<title>Sustainable on the slopes with HOLMENKOL ski waxes
New 3 Schuss centenary anniversary edition</title>
			<link>http://www.press-service.info/holmenkol-en/article/snow_text/85</link>
			<description>
For 100 years, it has been impossible to imagine skiing without the HOLMENKOL 
company. What began with the development of the world’s first ski wax still continues today. High-performance waxes ensure the best possible conditions on the slopes and are easy to use at the same time. In the meantime though, another very important aspect plays a role in the company’s development: sustainability. Out of a sense of responsibility towards nature, HOLMENKOL has been working on new, environmentally-friendly ski waxes for years.

It all began in 1922: the development of the world’s first ski wax is also the birth of the 
HOLMENKOL company. As a passionate ski jumper, Dr. Max Fischer puts his personal love 
of winter sports into practice by founding the company. And this passion drives HOLMENKOL 
to this day. Sustainability is another crucial aspect that shapes the company and its 
development of new products. As the world’s first SWAN eco-certified ski wax manufacturer, 
the company takes its responsibility towards nature very seriously. This is particularly evident in the completely fluorine-free series for racing and the organic Natural line.

3 Schuss: new limited anniversary edition

3 Schuss, developed by Dr. Max Fischer on the basis of synthetic raw materials in the postwar period, became the standard in the world of skiing. With the different colours for various areas of use, he made it possible for the athletes to get the perfect wax result in every 
temperature and snow condition. This legendary ski wax is available in a limited edition for the 
company’s centenary anniversary. The difference to the original product: liquid waxes have replaced the three wax bars. But just like back then, the wax is quick and easy to apply and 
the three colours ensure effectiveness regardless of the weather.

Ecological principle with Natural Skiwax collection


HOLMENKOL becomes the world’s first eco-certified ski wax manufacturer in 2019. The fact 
that the company takes the protection of nature seriously is also demonstrated by the products in the Natural Skiwax collection. The organic label and the fact that the products are biodegradable is a unique selling point on the market. Environmental friendliness starts with the product packaging. The Natural Skiwax Bar will be available in uncoated paper packaging that can be easily disposed of with the waste paper for the 2023/24 season. The Natural Skiwax range’s formula is also new and fully in line with the company’s sustainable approach. 
This is based on upcycled sugar cane material and natural raw materials based on rice wax 
and beeswax. In addition to its environmental friendliness, the Natural Skiwax collection also 
stands out due to its quick and easy application and it can be used in any weather. 

FF ski wax series: perfect material for alpine racing


Due to the ban on fluorinated substances in ski wax, HOLMENKOL has been researching fluorine-free formulations for years as part of the SYNTEC project and has developed a completely new composition for waxes in competition sports. The result is the FF series, a completely fluorine-free wax collection that fulfils all the regulations of the international ski associations without compromising on performance. This makes the Syntec FF Bar the 
perfect fluorine-free alternative to a racing wax. It ensures high speeds, maximum acceleration 
and ideal abrasion resistance. The Syntec FF Bar is available in the three well-known variants 
YLW, RED and BLU, which are used in different temperatures and snow conditions. The Syntec FF1 Liquid waxes are just as perfect for alpine racing. The YLW, RED, BLU
fluorine-free high-performance finish liquid waxes can be applied easily and quickly just before 
the start of a race. Another result of the SYNTEC project is the Syntec FF 21 Bar. It serves as an ideal high-performance base wax for competitive and ambitious athletes and, like the other waxes in the FF collection, offers perfect results without any loss of performance compared to 
previous waxes containing fluorine.
(4,040 characters)</description>
			<pubDate>Mon, 05 Dec 2022 00:00:00 +0100</pubDate>
			<guid>http://www.press-service.info/holmenkol-en/article/snow_text/85</guid>
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			<title>HOLMENKOL presents new care products for cyclists at the 
Eurobike in Frankfurt
ince its founding in 1922, the company has evolved from a ski wax manufacturer to an allseason expert and are now also a permanent fixture in the bike sector.
</title>
			<link>http://www.press-service.info/holmenkol-en/article/bike_text/84</link>
			<description>It all started 100 years ago with a ski wax, the first in the world. In a small company in 
Ditzingen near Stuttgart, which its founder Dr Max Fischer would later christen 
HOLMENKOL. This company has long since developed from a winter sports specialist 
into an internationally active all-season expert. HOLMENKOL presents new care 
products for the cycling sector at the Eurobike in Frankfurt. This means that not only 
the bike, but also the athletes are well looked after. Everything “Made in Germany”. This 
has not changed at HOLMENKOL since 1922.


HOLMENKOL means a passion for sport – for 100 years. This is the DNA out of which the 
company is built. Company founder Dr Max Fischer lived for ski jumping, invented the world’s 
first ski wax to go faster down the ramp and fly further. Many innovations followed, 
HOLMENKOL celebrated Olympic victories and world championship titles with skiers, crosscountry skiers and biathletes – the high-performance waxes made an important contribution to 
their successes. But the company’s passion has long since extended far beyond winter sports. 
It developed products that support athletes worldwide – HOLMENKOL is represented in over 
50 countries – in summer and winter so that they can concentrate fully on their passion. The 
range includes textile waterproofing and detergents as well as care products for shoes. 
HOLMENKOL presents a high-quality collection especially for the bike sector. New products 
have now been added this year.

Care not only for the bike, but also for athletes
HOLMENKOL has been established in the bike segment for several years. The products 
increase the life of the bike and enjoyment of the sport. These include effective chain waxes, 
chain and lubricating oils to spray on all components, which provide long-lasting care, repel 
dirt and water and thus effectively protect against wear and corrosion. Cleaners are also part 
of the collection, including the high-performance Natural Bike Wash for all paintwork, which is 
biodegradable.
HOLMENKOL has expanded its range to include care products for bikers. This includes 
Chamois cream, the new buttocks cream based on deer sebum. It acts like a second skin, 
making painful chafing, pressure points and chafed skin a thing of the past. HOLMENKOL has 
also developed a regeneration cream. After high physical exertion, the balm cools and 
revitalises tired and tense legs. It boosts the regeneration process and also moisturises the 
skin thanks to natural ingredients such as aloe vera and herbal extracts. The body care range 
for bikers should not be without sun cream: the water-repellent Sun Control Pine &amp; Mint with 
sun protection factor 30 has a pleasant scent of mountain pine and mint.

Made in Germany: 90 percent produced in own factory
HOLMENKOL, the all-season expert, is not only represented in the bike sector today. The 
company has also made a name for itself with care products for functional textiles and shoes, 
including waterproofing and special detergents. Everything “Made in Germany”. At 
HOLMENKOL that means: 90 percent of the products are produced in the company’s own 
factory near Münster/North Rhine-Westphalia, while the company has its head office in 
Ludwigsburg near Stuttgart. There it implements what is reflected in the products: 
HOLMENKOL, the world’s first eco-certified ski wax manufacturer and producer of the 
patented Natural Skiwax collection with organic label, focuses on sustainability.

Conserve resources, avoid waste
Environmental awareness begins in production. Eco-power and the company’s own 
photovoltaic plant supply clean energy. HOLMENKOL also works consistently to save 
electricity, waste, CO2 and water. “We have to conserve our resources to protect our nature,” 
says Florian Pupp, Product Manager at HOLMENKOL. This also and especially applies to 
packaging. “We are working flat out to ensure that 100 percent of our environmentally friendly 
products are presented in environmentally friendly packaging.” Plastic is gradually being 
replaced and the share of recyclate, plastics that have already been recycled at least once, is 
continuously increasing. “We supply products for outdoor sports. We are responsible for this 
outdoors,” Timo Fleischmann, Business Director at HOLMENKOL, also emphasises the 
importance of environmental action.

Responsibility towards the environment is expressed in many HOLMENKOL products, e.g. in 
the Natural series, which is biodegradable according to OECD 301 and carries the organic 
label – a unique selling point on the market. The Natural principle also includes numerous care 
products. For example, soluble detergent capsules – also unique in sports retail – in the form 
of Textile Wash Natural Capsules are part of the product range. The Natural Proof spray also 
guarantees waterproofing without fluorine. HOLMENKOL developed biodegradable Natural 
Active Wax for sustainable yet at the same time high-quality shoe care for all hiking boots and 
outdoor shoes. With all these products, the company is tackling the current and future 
challenges. “Each and every one of us can and must do our bit to preserve our wonderful 
outdoors, which we love so much,” Timo Fleischmann emphasises. “We want to set a good 
example here.”
(5,213 characters)</description>
			<pubDate>Fri, 08 Jul 2022 00:00:00 +0200</pubDate>
			<guid>http://www.press-service.info/holmenkol-en/article/bike_text/84</guid>
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			<title>HOLMENKOL: Much more than a ski wax manufacturer 
Since its founding in 1922, the company has evolved from a ski wax manufacturer to an allseason expert – new bike products for spring 2022 </title>
			<link>http://www.press-service.info/holmenkol-en/article/bike_text/83</link>
			<description>It all started 100 years ago with a ski wax, the first in the world. In a small company in Ditzingen near Stuttgart, which its founder Dr Max Fischer would later christen HOLMENKOL. This company has long since developed from a winter sports specialist into an internationally active all-season expert. HOLMENKOL will be presenting new care products for the cycling sector in spring 2022. This means that not only the bike, but also the athletes are well looked after. Everything “Made in Germany”. This has not changed at HOLMENKOL since 1922. 

HOLMENKOL means a passion for sport – for 100 years. This is the DNA out of which the company is built. Company founder Dr Max Fischer lived for ski jumping, invented the world’s first ski wax to go faster down the ramp and fly further. Many innovations followed, HOLMENKOL celebrated Olympic victories and world championship titles with skiers, crosscountry skiers and biathletes – the high-performance waxes made an important contribution to their successes. But the company’s passion has long since extended far beyond winter sports. It developed products that support athletes worldwide – HOLMENKOL is represented in over 50 countries – in summer and winter so that they can concentrate fully on their passion. The range includes textile waterproofing and detergents as well as care products for shoes. HOLMENKOL presents a high-quality collection especially for the bike sector. New products will be added in spring 2022.

Care not only for the bike, but also for athletes

HOLMENKOL has been established in the bike segment for several years. The products increase the life of the bike and enjoyment of the sport. These include effective chain waxes, chain and lubricating oils to spray on all components, which provide long-lasting care, repel dirt and water and thus effectively protect against wear and corrosion. Cleaners are also part of the collection, including the high-performance Natural Bike Wash for all paintwork, which is biodegradable.

Now HOLMENKOL is expanding its range to include care products for bikers themselves. This includes Chamois cream, the new buttocks cream based on deer sebum. It acts like a second skin, making painful chafing, pressure points and chafed skin a thing of the past. HOLMENKOL has also developed a regeneration cream. After high physical exertion, the balm cools and revitalises tired and tense legs. It boosts the regeneration process and also moisturises the skin thanks to natural ingredients such as aloe vera and herbal extracts. The body care range for bikers should not be without sun cream: the water-repellent Sun Control Pine &amp; Mint with sun protection factor 30 has a pleasant scent of mountain pine and mint.

Made in Germany: 90 percent produced in own factory
HOLMENKOL, the all-season expert, is not only represented in the bike sector today. The company has also made a name for itself with care products for functional textiles and shoes, including waterproofing and special detergents. Everything “Made in Germany”. At HOLMENKOL that means: 90 percent of the products are produced in the company’s own factory near Münster/North Rhine-Westphalia, while the company has its head office in Ludwigsburg near Stuttgart. There it implements what is reflected in the products: HOLMENKOL, the world’s first eco-certified ski wax manufacturer and producer of the patented Natural Skiwax collection with organic label, focuses on sustainability

Conserve resources, avoid waste
Environmental awareness begins in production. Eco-power and the company’s own photovoltaic plant supply clean energy. HOLMENKOL also works consistently to save electricity, waste, CO2 and water. “We have to conserve our resources to protect our nature,” says Florian Pupp, Product Manager at HOLMENKOL. This also and especially applies to packaging. “We are working flat out to ensure that 100 percent of our environmentally friendly products are presented in environmentally friendly packaging.” Plastic is gradually being replaced and the share of recyclate, plastics that have already been recycled at least once, is continuously increasing. “We supply products for outdoor sports. We are responsible for this outdoors,” Timo Fleischmann, Business Director at HOLMENKOL, also emphasises the importance of environmental action.

Responsibility towards the environment is expressed in many HOLMENKOL products, e.g. in the Natural series, which is biodegradable according to OECD 301 and carries the organic label – a unique selling point on the market. The Natural principle also includes numerous care products. For example, soluble detergent capsules – also unique in sports retail – in the form of Textile Wash Natural Capsules are part of the product range. The Natural Proof spray also guarantees waterproofing without fluorine. HOLMENKOL developed biodegradable Natural Active Wax for sustainable yet at the same time high-quality shoe care for all hiking boots and outdoor shoes. With all these products, the company is tackling the current and future challenges. “Each and every one of us can and must do our bit to preserve our wonderful outdoors, which we love so much,” Timo Fleischmann emphasises. “We want to set a good example here.”</description>
			<pubDate>Mon, 10 Jan 2022 00:00:00 +0100</pubDate>
			<guid>http://www.press-service.info/holmenkol-en/article/bike_text/83</guid>
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			<title>100 years of HOLMENKOL: legendary ski wax relaunched for the 2022/23 winter season 
3-Schuss in retro look as a limited edition for the anniversary </title>
			<link>http://www.press-service.info/holmenkol-en/article/snow_text/82</link>
			<description>HOLMENKOL celebrates its anniversary. Dr Max Fischer, who founded the company, developed the world’s first ski wax in 1922. The company is now commemorating him with a legendary product that shaped the market and is being relaunched – according to the principles that have driven HOLMENKOL for 100 years: high performance and easy to use. Today, another principle is part of the company’s DNA: sustainability. As a result, HOLMENKOL became the world’s first eco-certified ski wax manufacturer, producing a completely fluorine-free range and a biodegradable Natural line. 

There have been many milestones in HOLMENKOL’s 100-year company history. You don’t have to look far back in its history to find some: 

2018/19 winter season: HOLMENKOL relaunched its Natural range, thus presenting a biodegradable ski wax line making winter sports possible with a clear conscience and maximum enjoyment. 

2019/20 winter season: it became the world’s first SWAN eco-certified ski wax manufacturer.

2020/21 winter season: development of a fluorine-free wax range. 

2021/22 winter season: product launch of the FF ski wax series, which enables top performance without fluorine. 


The most recent milestones are thus all under the motto of sustainability. “We supply products for outdoor sports. We are responsible for the outdoors,” says Timo Fleischmann, Business Director at HOLMENKOL. This also includes the careful use of resources and the reduction of packaging waste, which the company is constantly working on. It will consistently continue along this path, shaping the market with “Made in Germany” innovations. At the same time, it will not forget its roots. HOLMENKOL is therefore commemorating its founder Dr Max Fischer on this anniversary – with a product that also marked a milestone: the 3-Schuss.

3-Schuss: new edition of the first ski wax with colour classification 
In 1948, Dr Max Fischer invented a product that would shape the market and become the standard in the world of ski waxes: the 3-Schuss based on synthetic raw materials. Now the surface could be waxed to suit the weather conditions and temperature. Athletes got the perfect result for all snow conditions. Different colours showed the range of use. This classification, which HOLMENKOL introduced with the 3-Schuss, is still valid today. For its 100th anniversary, HOLMENKOL is relaunching this legendary product. The three wax bars are being replaced by liquid waxes. Quick and easy to apply, extremely effective. The red wax ensures the best gliding properties for moist snow and fine-grained snow, the yellow one is used for old snow and coarse-grained snow, blue guarantees fast skis for powder and new snow. The HOLMENKOL 3-Schuss Liquid in casual retro look is only being produced in a limited edition. It is ideal for all amateur athletes.

FF ski wax range: top performance completely without fluorine
HOLMENKOL has taken on a great challenge in wax development for competitive and ambitious athletes. Because since mid-2020, the use of fluorinated substances has been strictly regulated for environmental reasons. The raw material will also disappear completely from competitive sports, and with it waxes that have ensured record times on ski slopes and trails for decades. “Anyone who takes sustainability seriously must support this decision,” emphasises Florian Pupp, Product Manager at HOLMENKOL. “That’s why we were happy to say goodbye to old formulas. A big and equally important task.” Completely new compositions had to be found. HOLMENKOL’s answer: the FF series for racing. The completely fluorine-free wax collection fulfils the principle of sustainability without compromising on performance. 

FF stands for fluorine-free. A long development phase was invested in this high-tech product for top performance. HOLMENKOL experts developed their own raw materials and top products in the in-house laboratory, in close cooperation with competitive athletes. Professionals tested the FF series in the World Cup over two years. The products were improved based on their feedback. The result is six liquid waxes and five fluorine-free paraffin waxes. They can be grouped into two categories: SYNTEC FF1 liquid waxes for racing consist of three high-performance liquid waxes for different weather conditions and are ideal as a finish before the start of the race. SYNTEC FF2 liquid waxes were developed for ambitious athletes: three performance liquid waxes for different temperatures offer top performance with uncomplicated processing. The FF series is a building block in the product line of environmentally friendly ski waxes from HOLMENKOL. 

Natural Skiwax: products with organic label
Respect for the outdoors and its protection have also motivated HOLMENKOL to develop the patented Natural Skiwax collection. Its products are biodegradable (according to OECD 301) and carry the organic label, a unique selling point on the market. More than 60 per cent of the ingredients are degraded after 28 days. The products are distinguished by their uncomplicated and fast application: apply in a thin layer, wait a while, polish with the felt, and done. They can be used in any weather. 

The Natural principle also covers care products. For example, soluble detergent capsules – unique in sports retail – in the form of Textile Wash Natural Capsules are part of the product range. The Natural Proof spray guarantees waterproofing without fluorine. HOLMENKOL developed biodegradable Natural Active Wax for environmentally responsible yet high-quality shoe care for all hiking boots and outdoor shoes. “Sustainability accompanies us in everything we do,” says Timo Fleischmann. “We remain true to HOLMENKOL’s roots with this. Because responsibility towards our environment and innovation have been part of our DNA since 1922.”

100 Years Limited Edition Collection 
100 years of company history are to be celebrated and publicised. On the occasion of its 100th anniversary, HOLMENKOL designed an exclusive Limited Edition: a retro Norwegian jumper with merino wool, a long-sleeved top in two different designs, a T-shirt and cap and a double-sided stylish headband are being released with the 100 years print. It pays to be quick!  </description>
			<pubDate>Mon, 10 Jan 2022 00:00:00 +0100</pubDate>
			<guid>http://www.press-service.info/holmenkol-en/article/snow_text/82</guid>
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			<title>HOLMENKOL: 100 years of innovation and responsibility  The company developed the world’s first ski wax in 1922 – and focuses above all on the aspect of sustainability in its products </title>
			<link>http://www.press-service.info/holmenkol-en/article/company_text/81</link>
			<description>In 1922, the world’s first ski wax was launched on the market, developed at a company near Stuttgart. It was the birth of HOLMENKOL. The company and its name were born out of a personal passion for winter sports, which still drives HOLMENKOL today. Today, winter and summer sports enthusiasts all over the world benefit from its innovations. Sustainability shapes every step in product development. HOLMENKOL commemorates its founder with a product to mark its 100th anniversary.  
 
Dr Max Fischer had the feeling that he was moving too slowly. And not far enough. The chemist, tinkerer and passionate ski jumper from Ditzingen near Stuttgart wanted to find a solution for achieving a higher in-run speed for his skis so that he could jump further.  He found it: Fischer developed the world’s first ski wax 100 years ago. The HOLMENKOL company was thus born out of a passion. Fischer quickly came up with the name, because his favourite place to go was the famous ski jump at Holmenkollen in Norway. The passion for winter sports has remained. It has carried the company all these years, driven the employees in their inventive spirit. This is how the winter sports specialist from Baden-Württemberg developed into an international all-season expert. Its products for skiing, biking and textiles are sold in over 50 countries and enable athletes around the world to enjoy more and perform at their best. But today it is about much more: about responsibility. For the athletes and the environment. 

Unique selling proposition sustainability: organic label and eco-certified  
“The time presents us with great challenges. We all have to do our bit to tackle this,” says Timo Fleischmann, Business Director at HOLMENKOL, addressing the issue of climate change. “It is about nothing less than the future.” That is why HOLMENKOL has been following the path of sustainability for many years. To mention just the most recent examples from the product range: In 2020, HOLMENKOL became the world’s first SWAN eco-certified ski wax manufacturer. In 2019, the Natural series was also relaunched. The products in the patented Natural ski wax collection are biodegradable (according to OECD 301) and have a unique selling point thanks to their organic label. More than 60 per cent of the ingredients are degraded after 28 days. At the same time, the conscious approach to the environment demands no compromises, because the performance remains at 100 percent. The products are distinguished by their uncomplicated application: apply in a thin layer, wait a while, polish it, done. They can be used every day and in all weathers. As a result, you can ski with pleasure and a clear conscience.

And the topic of sustainability in winter sports continues to advance: since 2020, the use of fluorinated substances has been strictly regulated – in future, the raw material is to disappear completely from competitive and popular sports. Holmenkol acknowledged this step in the idea of promoting its fluorine-free wax range further. With the FF wax series, the company developed a fluorine-free collection for both popular sports and racing. Thus, HOLMENKOL has a complete collection of sustainable ski waxes and sets another milestone in the company history. 

3-Schuss: new edition of the first ski wax with colour classification 
In the 1920s and 30s, HOLMENKOL, initially still known as “Vereinigte Wachswarenfabriken AG Hornung und Dr. Fischer”, mainly produced ski waxes, shoe creams and household candles. In the post-war period, Max Fischer invented a product that changed the market for ski waxes: the 3-Schuss. HOLMENKOL thus developed the first colour system based on synthetic raw materials that enabled waxing depending on temperature and snow conditions. It became a standard: red wax for moist new snow and fine-grained snow, silver for old snow and coarse-grained snow, blue for powder and new snow. For its 100th anniversary, HOLMENKOL presents the legendary 3-Schuss as a liquid wax with a retro look. With the 3phase principle, relaunched and packaged in a modern look, the company remembers founder Max Fischer, who only retired in 1971.

HOLMENKOL, the world champion and Olympic champion 
HOLMENKOL covers both popular and professional sports. The company supplies top athletes with the best products and has thus been working successfully with them for many years. Alpine and Nordic athletes won medals, they became Olympic and world champions – and HOLMENKOL contributed to this with its high-end waxes. The company has also long since made a name for itself with care products for functional textiles and shoes, including waterproofing and special detergents as well as cleaners, lubricants and tools for the bike sector. Everything “Made in Germany”. At HOLMENKOL that means: 90 percent of the products are produced in the company’s own factory near Münster/North Rhine-Westphalia, while HOLMENKOL has its head office in Ludwigsburg near Stuttgart. The company consistently implements sustainability there too.  

Environmentally friendly packaging, clean energy production 
The basis for sustainability is production. “Made in Germany” enables short delivery routes. Eco-power and the company’s own photovoltaic plant ensure clean energy production. Waste, electricity, CO2 and water are consistently saved. “Conserving resources is at the top of our climate agenda,” says Florian Pupp, Product Manager at HOLMENKOL, especially with a view to the packaging sector. “We are working flat out to ensure that 100 percent of our environmentally friendly products are presented in environmentally friendly packaging.” While plastic is gradually being replaced, the share of recyclate, plastics that have already been recycled at least once, is continuously increasing. The principle of naturalness also covers care products. For example, soluble detergent capsules – unique in sports retail – in the form of Textile Wash Natural Capsules are part of the product range. Natural Proof guarantees waterproofing with a simple spray without any fluoride. HOLMENKOL developed biodegradable Natural Active Wax for environmentally responsible yet at the same time high-quality shoe care for all hiking boots and outdoor shoes. With all these products, the company is tackling the current challenges – with conviction. “Passion is what sets HOLMENKOL apart. This is the legacy that founder Max Fischer gave us. We respect and honour that,” Pupp emphasises. “This passion is not limited to the quality of the products. For us, it also means taking responsibility.”  </description>
			<pubDate>Mon, 20 Dec 2021 00:00:00 +0100</pubDate>
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			<title>Fluorine-free on the slope: new wax range from HOLMENKOL 
Whether professional or part-time: manufacturer HOLMENKOL now makes environmentally friendly waxing possible for all skiers 
</title>
			<link>http://www.press-service.info/holmenkol-en/article/snow_text/80</link>
			<description>Sustainability begins in the small things, the details. Just like the perfect skiing enjoyment. HOLMENKOL shows where both begin: the ski wax. It forms the basis for the best times on the slopes, for fun AND for responsibility towards nature. For winter 2021/22, the company presents the FF series, a completely fluorine-free wax for competitive sportspeople and ambitious athletes. The only right step for HOLMENKOL, the world’s first eco-certified ski wax manufacturer. 

A wax must provide skiers with optimal support. It must make the difference. In every respect. With the right wax, the ski offers the perfect experience on the descent. At the same time, however, it must make its contribution to the protection of the environment – at least for ski wax manufacturer HOLMENKOL. “To us, sustainability is not just a word,” stresses Business Director Timo Fleischmann. “It is THE topic for us; it has been for a long time and is even more so now.” 

Fluorine ban: challenge gladly accepted
Since mid-2020, the use of fluorinated substances has been strictly regulated. The raw material will also disappear completely from competitive sport. It was time to replace formulas that for decades have provided for the best times on the slopes. The future: waxes without fluorine, but also without any loss in performance. Because top performance tolerates no compromises. “This presented us with a major challenge,” says Timo Fleischmann. “However, we accepted this challenge very gladly.” HOLMENKOL supports the European Union’s decision to ban certain fluorine compounds 100 per cent. “There was no alternative,” emphasises Pupp. The company has long pursued the path of sustainability. In 2019, the Natural series was completely revised and re-established. In 2020, HOLMENKOL becomes the world’s first SWAN eco-certified ski wax manufacturer. Now the team is developing the new FF wax series. A fluorine-free collection for racing that helps competitive athletes produce top times. Thus, HOLMENKOL has a complete collection of environmentally friendly ski waxes.

FF ski wax range: top performance completely without fluorine
FF: The name stands for Fluorine Free, “Or for fast and furious – that would also fit very well, at any rate,” says Timo Fleischmann. For behind the new FF ski wax range is high tech for speed and top performance on the slope – completely without fluorine. Professional athletes have already spent two years testing the FF series at the Ski World Cup. Their feedback went directly into the development of the products. The six liquid waxes and five fluorine-free paraffin waxes are the result of the Syntec project, the development of the company’s own raw materials and top products at its in-house laboratory and in close cooperation with professionals. The waxes can be grouped into two categories: SYNTEC ff1 liquid waxes for racing consist of three high performance liquid waxes for different weather conditions and are ideal as a finish before the start of the race. Ambitious athletes will find the right products among the SYNTEC ff2 liquid waxes: also three performance liquid waxes for various temperatures. They offer maximum performance with an uncomplicated finish. 
 
Natural ski wax: respecting the Environment
Whoever wants to enjoy nature has to respect it. And that means protecting it. In line with this principle, HOLMENKOL has developed the patented Natural ski wax collection, a biodegradable ski wax line (according to OECD 301). Its products bear the organic label, a unique selling proposition. More than 60 per cent of the ingredients are degraded after 28 days. Once again, environmental friendliness does not come at the expense of performance. 
The products are distinguished by their uncomplicated and fast application: apply in a thin layer, wait a while, and polish with the felt. Done. They can be used 24/7 – any day, in any weather. Thus, skiers can concentrate fully on their passion: skiing. And with a good conscience. 

Where HOLMENKOL has long focused on sustainability
At HOLMENKOL, the features organic and sustainable are not limited to ingredients. The company thinks of sustainability as a cycle. At HOLMENKOL, organic begins in production. The Natural series is “made in Germany”, with the manufacturing plant close to Muenster, North Rhine-Westphalia, making short delivery routes possible. Eco-power and the company’s own photovoltaic plant ensure responsible energy production. The consumption of energy, water and waste is to be continuously reduced. HOLMENKOL has already been able to save up to five tons of waste, 70,000 kWh of electricity, 16.8 tons of CO2 and 375 cubic metres of water in one year. 

Organic also applies to the Natural range’s packaging. They have the green dot and can be disposed of in the yellow bin or yellow sack. The process is constantly being developed. HOLMENKOL is gradually replacing plastic packaging. Ski wax boxes and bottles for textile care products increasingly consist of recycled material. These are plastics that have been recycled at least once already. Product manager Florian Pupp emphasises: “We will continue to pursue this path.” 

Soluble detergent capsules, fluorine-free impregnation
The principle of naturalness also covers textile care products. For example, soluble detergent capsules – unique in sports retail – in the form of Textile Wash Natural Capsules are part of the product range. Here, sustainable raw materials are used. HOLMENKOL has also long been mindful of the environment when it comes to impregnation. The fluorine-free spray impregnation Natural Proof renews the water-repellent properties of all membrane textiles. 
HOLMENKOL has developed Natural Active Wax for environmentally responsible yet at the same time high-quality shoe care. It is biologically degradable and suitable for all hiking and outdoor shoes.
</description>
			<pubDate>Thu, 21 Jan 2021 00:00:00 +0100</pubDate>
			<guid>http://www.press-service.info/holmenkol-en/article/snow_text/80</guid>
		</item>
		<item>
			<title>Fluorine-free: Top performance and environmental protection on the slopes 
From amateur to top-level sport: HOLMENKOL has a complete collection of environmentally friendly waxes
</title>
			<link>http://www.press-service.info/holmenkol-en/article/snow_text/79</link>
			<description>Cross-country skiers want to glide quickly and easily across the slopes. But there is more involved. Nature and responsibility are involved. Thanks to HOLMENKOL, they can also be combined. For winter 2021/22, the ski wax manufacturer presents the FF range, completely fluorine-free waxes for competitive sport. Thus, HOLMENKOL is vigorously pursuing the path of sustainability, which it embarked upon years ago in the leisure area of environmentally friendly ski waxes. The company now has a complete collection of sustainable ski waxes.

Cross-country skiers know what it means to enjoy nature. With every metre they glide across the slopes, they do exactly that. HOLMENKOL supports them here with the right waxes for every area of use. In the process, the world’s first SWAN eco-certified ski wax manufacturer assumes responsibility towards nature. The degradable Natural range is aimed at all who enjoy sport in their spare time. The new FF wax range guarantees top performance in competition and does not use fluorine at all. 

Fluorine ban: “It goes completely in line with our thinking”
Fluorine waxes have been on the market since 1980. In the past four decades, they have been viewed as the guarantor of top speed. This is because fluorine, specifically certain fluorocarbon compounds, increases the slipperiness of the cross-country ski considerably. However, they are not degradable, cause harm to people and the environment and can get into the groundwater. In 2020, the European Union reacted to this by executing strict regulations for the sale and production of various fluorine compounds, with some being banned. The raw material will thus also disappear completely from competitive sport. “It goes completely in line with our thinking and strategy,” emphasises Business Director Timo Fleischmann. The need to develop waxes without fluorine and without compromising at all on performance gave the company a major challenge. “However, we accepted this challenge very gladly,” underlines Fleischmann. HOLMENKOL completely supports the decision of the international ski associations to ban fluorine from the 21/22 season. 

The company has long pursued the path of sustainability. In 2019, the Natural series was completely revised and re-established. In 2020, HOLMENKOL became the world’s first SWAN eco-certified ski wax manufacturer. Now the team is developing the new FF wax range. A fluorine-free collection for competition that helps competitive athletes produce top times. Thus, HOLMENKOL has a complete collection of environmentally friendly ski waxes.

FF ski wax range: top performance completely without fluorine
FF: The name stands for Fluorine Free, “Or for fast and furious – that would also fit very well, at any rate,” says Timo Fleischmann. For behind the new FF ski wax range is high tech for speed and top performance on the slope – completely without fluorine. Professional athletes have already spent two years testing the FF series at the Ski World Cup. Their feedback went directly into the development of the products. The six liquid waxes and five fluorine-free paraffin waxes are the result of the Syntec project, the development of the company’s own raw materials and top products at its in-house laboratory and in close cooperation with professionals. The waxes can be grouped into two categories: SYNTEC ff1 liquid waxes for racing consist of three high performance liquid waxes for different weather conditions and are ideal as a finish before the start of the race. Ambitious athletes will find the right products among the SYNTEC ff2 liquid waxes: also three performance liquid waxes for various temperatures. They offer maximum performance with an uncomplicated finish. 

Natural ski wax: respecting the Environment
Whoever wants to enjoy nature has to respect it. And that means protecting it. In line with this principle, HOLMENKOL has developed the patented Natural ski wax collection, a biodegradable ski wax line (according to OECD 301). Its products bear the organic label, a unique selling proposition. More than 60 per cent of the ingredients are degraded after 28 days. Once again, environmental friendliness does not come at the expense of performance. 
The products are distinguished by their uncomplicated and fast application: apply in a thin layer, wait a while, and polish with the felt. Done. They can be used 24/7 – any day, in any weather. Thus, skiers can concentrate fully on their passion: skiing. And with a good conscience. 

Where HOLMENKOL has long focused on sustainability
At HOLMENKOL, the features organic and sustainable are not limited to ingredients. The company thinks of sustainability as a cycle. At HOLMENKOL, organic begins in production. The Natural series is “made in Germany”, with the manufacturing plant close to Muenster, North Rhine-Westphalia, making short delivery routes possible. Eco-power and the company’s own photovoltaic plant ensure responsible energy production. The consumption of energy, water and waste is to be continuously reduced. HOLMENKOL has already been able to save up to five tons of waste, 70,000 kWh of electricity, 16.8 tons of CO2 and 375 cubic metres of water in one year. 

Organic also applies to the Natural range’s packaging. They have the green dot and can be disposed of in the yellow bin or yellow sack. The process is constantly being developed. HOLMENKOL is gradually replacing plastic packaging. Ski wax boxes and bottles for textile care products increasingly consist of recycled material. These are plastics that have been recycled at least once already. Product manager Florian Pupp emphasises: “We will continue to pursue this path.” 


Soluble detergent capsules, fluorine-free impregnation
The principle of naturalness also covers textile care products. For example, soluble detergent capsules – unique in sports retail – in the form of Textile Wash Natural Capsules are part of the product range. Here, sustainable raw materials are used. HOLMENKOL has also long been mindful of the environment when it comes to impregnation. The fluorine-free spray impregnation Natural Proof renews the water-repellent properties of all membrane textiles. 
HOLMENKOL has developed Natural Active Wax for environmentally responsible yet at the same time high-quality shoe care. It is biologically degradable and suitable for all hiking and outdoor shoes.
</description>
			<pubDate>Thu, 21 Jan 2021 00:00:00 +0100</pubDate>
			<guid>http://www.press-service.info/holmenkol-en/article/snow_text/79</guid>
		</item>
		<item>
			<title>HOLMENKOL brings out new bike care series</title>
			<link>http://www.press-service.info/holmenkol-en/article/company_text/78</link>
			<description>The year-round partner for athletes develops care products for bicycles

 Ski tourers, cross-country skiers, skiers: They do not simply stop being active in nature once winter has come to an end. They continue to seek the outdoor experience and many of them switch over from skis to a racing or mountain bike. HOLMENKOL is the right partner for all of them. As a ski wax manufacturer, the company helps both recreational athletes and professionals in the snow with a wide range of products. In addition, HOLMENKOL now presents a new collection with care products for bicycles. So that a cyclist can concentrate on what is most important: experiencing nature.

 HOLMENKOL is the oldest ski wax manufacturer in the world, a proven expert in its field, setting standards with its products – and providing top performance for professional and recreational athletes. And HOLMENKOL is so much more than that. “We are not just for winter sport, above all we are for sport”, says Timo Fleischmann, Business Director Sales &amp; Brand. “We live for movement in nature.” Winter and summer, autumn and spring. The company is now presenting a new line for racing cyclists and mountain bikers, with everything you will need to give your bike the right care.

 The effective cleaner for the bike, its drive, and the brakes
Dust, oil and dirt – with Natural Bike Wash nothing sticks to the bicycle that does not belong there or that could under certain circumstances even reduce its service life. After spraying, this high-performance cleaner grips the dirt like “sticky claws” and loosens it. It is suitable for all frame materials and paints, as well as for e-bikes. A special bonus: Natural Bike Wash is bio-degradable. This is ideally complemented by Bike Protector. This non-stick coating keeps away dirt and water. This way the frame not only stays cleaner for longer but is also protected. Just spray and ride. 

HOLMENKOL has developed the Multi Cleaner specially for the drive. It cleans and de-greases all metal parts, such as the chain and sprocket wheel. It loosens even stubborn dirt in slots. It is also impressively easy to use.

 The brakes require special care. The Disc Brake Cleaner from HOLMENKOL loosens all brake dust and dirt from the discs, thus ensuring optimal brake effectiveness – a decisive contribution to safety. This cleaner does not harm surfaces or rubber seals.

Excellent chain care thanks to high-tech lubricant and wax
Rain, dirt, heat: The chain is subjected to many external influences that place a massive strain on it – and which can over time make cycling considerably less fun. Lubricants help but can often cause a particular problem. Unless the chain is thoroughly cleaned beforehand, conventional lubricants bind the dirt, thus increasing wear – Performance Lube from HOLMENKOL is very different. This high-tech lubricant for all weather conditions only forms a deposit on the surface. A special technology smoothes out unevennesses on the chain, massively reducing friction. As a result, the switching operations work substantially more accurately. This not only makes riding more fun but also increases the chain’s service life.

Chain Wax provides additional care. This wax-based dry lubricant leaves no greasy lubricating film behind, and protects the chain and all drive parts. Chain Wax is suitable for dry and dusty conditions. 

The spray for protection and fun
For the perfect bike experience you need shocks and suspension forks that react optimally. The Suspension Spray takes care of this. It cleans and cares for all the associated elements together with the sealing rings, thus increasing their responding qualities.
 (3,641 characters) </description>
			<pubDate>Thu, 23 Jan 2020 00:00:00 +0100</pubDate>
			<guid>http://www.press-service.info/holmenkol-en/article/company_text/78</guid>
		</item>
		<item>
			<title>HOLMENKOL resolutely pursuing commitment to sustainability </title>
			<link>http://www.press-service.info/holmenkol-en/article/company_text/77</link>
			<description>Ski wax manufacturer showing the way forward: World’s first eco-certified natural ski wax only the beginning

HOLMENKOL is all about environmental protection and performance – for professionals and hobby skiers alike. Principles that are not mutually exclusive for this ski wax manufacturer. On the contrary. The company is resolutely pursuing its commitment to sustainability. With the world’s first eco-certified natural ski wax organic hot wax bars and products that stand for responsible interaction with nature. 
The criteria were strict. Requirements were high. The Nordic SWAN Ecolabel is not handed out casually, but instead only given to particularly environmentally-friendly products – in very different fields. At the same time, performance plays an important role in the assessment. The label has been extremely well known for a long time in Scandinavia, where it is especially renowned. “It is not excessive that we are celebrating this distinction as a milestone in our history”, says Timo Fleischmann, Business Director Sales &amp; Brand. They are celebrating because HOLMENKOL has received a SWAN certificate, making it the world’s first eco-certified manufacturer of ski wax. HOLMENKOL took part in the demanding certification process with the Natural Skiwax Bar. It meets all the criteria: Firstly, it is biodegradable.At the same, it delivers impressive quality and performance. Athletes do not have to compromise. “The protection of the environment is not at the expense of performance”, emphasises Fleischmann: “This is performance with a good conscience.”
SWAN Ecolabel just the beginning 

It is excellent to have earned this certification, but at the same time it is also an obligation for HOLMENKOL as well as a spur to continue. The company is resolutely pursuing its path towards sustainable and responsible products. The season 2020/21 is thus under the banner of sustainability. This can be seen in product lines and in reorganisations in production. 

Natural ski wax: Respecting the environment
The patented Natural Skiwax collection forms a central part of this. “Whoever wants to enjoy nature has to respect it. And that means protecting it”, says Florian Pupp, Sales Manager Germany and Product Manager. Taking such thoughts as its starting point, HOLMENKOL developed the biodegradable ski wax line (according to OECD 301), the products of which bear the eco-label – also a unique selling point. More than 60 percent of the ingredients are degraded after 28 days. Once again, environmental friendliness does not come at the expense of performance. The products are distinguished by their uncomplicated and fast application: apply in a thin layer, wait a while, and polish with the felt. Done. They can be used 24/7 – any day, in any weather. So that winter athletes can concentrate on their passion: winter sport. 
Soluble detergent capsules, fluoride-free impregnation

The principle of naturalness also covers care products. For example, HOLMENKOL is presenting soluble detergent capsules – unique in sports retail – in the form of Textile Wash Natural Capsules. As well as this, sustainable raw materials are used. The principle “easy to use” applies here as well and does not just mean simplicity in application but also responsibility. Because the capsules prevent the use of too much detergent. On top of this, a plastic bottle is used, which reduces waste. 

HOLMENKOL is also mindful of the environment when it comes to impregnation. Natural Proof guarantees waterproofness with simple spraying, entirely without fluoride. An important pointer to the future. Because spray impregnation is just the beginning. In the next few years, HOLMENKOL is going to develop a 100 percent fluoride-free collection. HOLMENKOL has developed Natural Active Wax for environmentally responsible yet at the same time high-quality shoe care. It is biologically degradable and suitable for all hiking and outdoor shoes.

Environmental awareness goes further than the product
But, for HOLMENKOL, sustainability is not limited to the end-product. Instead, the company applies this criteria to the entire manufacturing process. For example, the natural series is “made in Germany”. The manufacturing plant close to Munster/North Rhine-Westphalia makes short delivery routes possible. In addition, we make use of green electricity and the in-house photovoltaic plant. Every day we are working on further reducing the consumption of energy, water, and waste. We have already been able to save up to five tonnes of waste, 70,000 kWh of electricity, 16.8 tonnes of CO2 and 375 cubic metres of water in one year. This has already been acknowledged: The production plant is ISO-certified for its resource optimisation. “We want to continue on this path and stay consistent”, says Pupp. HOLMENKOL provides another example of this. Already, all the products in the natural series bear the Green Dot and can be disposed of using the yellow bin or yellow sack. But this is not enough for HOLMENKOL. It is replacing plastic packaging: By the end of 2020 60 percent of the boxes and bottles for the textile care products consist of recyclate. These are plastics that have been recycled at least once already.(5,216 characters) 

</description>
			<pubDate>Thu, 23 Jan 2020 00:00:00 +0100</pubDate>
			<guid>http://www.press-service.info/holmenkol-en/article/company_text/77</guid>
		</item>
		<item>
			<title>HOLMENKOL PRESS KIT
ISPO MUNICH 2020</title>
			<link>http://www.press-service.info/holmenkol-en/article/presskit/76</link>
			<description>Just in time for ISPO MUNICH 2020 you can find HOLMENKOL&apos;s press kit attached.</description>
			<pubDate>Thu, 23 Jan 2020 00:00:00 +0100</pubDate>
			<guid>http://www.press-service.info/holmenkol-en/article/presskit/76</guid>
		</item>
		<item>
			<title>HOLMENKOL becomes first eco-certified ski wax manufacturer
</title>
			<link>http://www.press-service.info/holmenkol-en/article/company_text/75</link>
			<description>Product awarded with Nordic SWAN Ecolabel – consistent commitment to environmental protection
This has never happened before: HOLMENKOL is the first eco-certified ski wax manufacturer. A milestone in history, but by no means the end. Because the company is resolutely pursuing its path towards sustainable and responsible products. In nature – for nature. This has never happened before: HOLMENKOL is the first eco-certified ski wax manufacturer. A milestone in history, but by no means the end. Because the company is resolutely pursuing its path towards sustainable and responsible products. In nature – for nature.
The pioneering work can even be seen in the name. 2106 0001 – this number identifies the Nordic SWAN Ecolabel awarded to HOLMENKOL. The figure 0001 proves it: HOLMENKOL is the first ski wax manufacturer in the world to receive a licence for the renowned Scandinavian certificate. &quot;For us, this is a milestone in the company&apos;s history and in our commitment to environmental protection,&quot; says Timo Fleischmann, Business Director Sales &amp; Brand.
HOLMENKOL participated in the long and intensive certification phase with the Natural Skiwax Bar. The criteria are strict. The Nordic SWAN Ecolabel, which is particularly important in Scandinavia, is only awarded to extremely environmentally conscious products in a wide variety of areas. Performance plays an important role at the same time. For example, the gliding properties of eco-waxes have to be just as impressive as those of slightly fluorinated waxes. The Natural Skiwax Bar meets all the criteria: it is biodegradable but environmental protection is not at the expense of performance, so athletes do not have to make any compromises. &quot;Performance with a clear conscience,&quot; says Florian Pupp, Sales Manager Germany and Product Manager. Thor Hirsch, project manager at Nordic Ecolabel, is also convinced of HOLMENKOL and its path. &quot;We at Nordic Ecolabel are very happy to be able to award our partner HOLMENKOL the first SWAN certificate in the ski wax sector,&quot; he says. &quot;For us, as a Norwegian company, the name Holmenkol is associated with a long tradition in skiing.&quot;
The entire Natural range is biodegradable
Commitment to sustainability – for HOLMENKOL a mission that arises from the company’s identity. &quot;We live outdoors, we love outdoors, we are outdoors,&quot; says Pupp. &quot;Nature is our playground - that&apos;s why we have to protect it.&quot;
This principle applies to the entire Natural range, whose products carry the eco-label – another unique selling point. They are biodegradable in accordance with OECD 301. More than 60 percent of the ingredients are degraded after 28 days. And with these products, winter sports enthusiasts don&apos;t even have to compromise on performance. They are also distinguished by their simple and quick application: apply thinly, wait a short time and then polish with felt. Done. They can be used 24/7, on any day, in any weather.
Sustainability from production to packaging
For HOLMENKOL, sustainability does not end with the products’ ingredients. The Natural range’s packaging is also very important. They all already have the green dot and can be disposed of in the yellow bin or yellow sack. HOLMENKOL is also gradually replacing all packaging and increasingly using recycled materials. These are plastics that have already been recycled at least once. By the end of 2020, more than 60 percent of HOLMENKOL&apos;s boxes and bottles for all products will be made of these recycled materials.
HOLMENKOL also keeps an eye on production with regard to working methods that conserve resources. &quot;Made in Germany&quot; is an important principle for the ski wax manufacturer with its production facility near Münster/North Rhine-Westphalia, which allows for short delivery routes. The use of green electricity and the in-house photovoltaic system also ensure low energy consumption. Every day we are working on further reducing the consumption of energy, water and waste. As a result, we were able to save up to five tonnes of waste, 70,000 kWh of electricity, 16.8 tonnes of CO2 and 375 cubic metres of water in one year. HOLMENKOL wants to resolutely continue pursuing this path

</description>
			<pubDate>Wed, 04 Dec 2019 00:00:00 +0100</pubDate>
			<guid>http://www.press-service.info/holmenkol-en/article/company_text/75</guid>
		</item>
		<item>
			<title> HOLMENKOL PRESS KIT 
ISPO MUNICH 2019 </title>
			<link>http://www.press-service.info/holmenkol-en/article/presskit/74</link>
			<description>At the start of the ISPO MUNICH 2019 you can find HOLMENKOL&apos;s press kit attached.
 
These are the highlights of the 2019/20 collection:
• Betamix Collection:
The 2019/20 season will see the tried and tested Betamix RED hot wax range expanded
to include Betamix RED Liquid – for even simpler and quicker application.  
• Natural Series with focus on environmental protection:
HOLMENKOL focuses on both environmental protection and
recreational athletes. The Natural series offers a complete product range to optimize
your fun in the snow and protect the environment at the same time according to the
motto “License for fun”.  
• Natural Skiwax Fluid with the #licenseforfun:
HOLMENKOL has managed to combine its
high standards of quality with an organic product – Natural Skiwax Fluid. This is a
practical, all-in-one solution which is simple to use, features fantastic sliding properties
and most important is biodegradable.</description>
			<pubDate>Fri, 01 Feb 2019 00:00:00 +0100</pubDate>
			<guid>http://www.press-service.info/holmenkol-en/article/presskit/74</guid>
		</item>
		<item>
			<title>HOLMENKOL press kit
ISPO MUNICH 2017</title>
			<link>http://www.press-service.info/holmenkol-en/article/presskit/73</link>
			<description>just in time for ISPO MUNICH 2017 you can find HOLMENKOL&apos;s press kit attached.
 
These are the highlights of the 2017/18 collection:
• Ski preparation made simple
• SYNTEC: Even better performance
• Smooth running with Betamix RED
• Ski care becomes easy with HOLMENKOL&apos;s tools
• Perfectly groomed for every ski tour

In addition, there will be an integrated workshop area at HOLMENKOL&apos;s booth (hall A4/Booth 200) where individual wax training sessions and seminars will be offered on a daily basis.</description>
			<pubDate>Wed, 01 Feb 2017 00:00:00 +0100</pubDate>
			<guid>http://www.press-service.info/holmenkol-en/article/presskit/73</guid>
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			<title>HOLMENKOL ISPO HIGHLIGHTS 2017</title>
			<link>http://www.press-service.info/holmenkol-en/article/presskit/72</link>
			<description>HOLMENKOL, the oldest ski wax brand in the world, not only stands for maximum performance when preparing skis and protecting textiles but also for innovation and research. But, above all, it stands for maximum quality with easy application. Visitors to the ISPO MUNICH 2017 from 5 to 8 February will be able to see for themselves at the booth of HOLMENKOL. The highlight this year is an integrated workshop area where individual wax training sessions and seminars will be offered on a daily basis.

Rush to the workbenches
&quot;Winter sports enthusiasts are do-it-yourselfers&quot; – that&apos;s the credo of wax specialist HOLMENKOL. Those who think that blades, boards and skis can only be prepared for skiing by professionals are very much mistaken. Because with the right tips and tools anyone can easily care for and maintain their own sports accessories – at home and to go. At ISPO 2017, HOLMENKOL is providing the impetus with an integrated workshop area at its booth. Anyone who’s interested can take part in individual waxing training sessions and seminars.

SYNTEC development project optimises ski waxes
The SYNTEC research project is now in its third development year. The idea behind it: to raise the performance of HOLMENKOL ski waxes to a new level. As an immediate outcome, last year the wax experts presented six ski waxes that will provide the basis for successively developing the use of the new synthesis technology.

High-quality allround wax: Betamix RED
Betamix RED is one of the highest quality base waxes in HOLMENKOL&apos;s range and a genuine expert tip. Extremely high-performing, it is highly cherished by many national teams and the ski industry. The wax bar impresses with its extreme abrasion resistance and wide range of applications. It can be used for all snow types and temperatures from -4° to -14°C. The new packaging unit with five 190 gram bars is ideal for major customers or workshops.

With the HOLMENKOL tools, caring for your skis becomes child&apos;s play
Well-maintained skis can make the difference between victory or defeat in competitive racing, while in recreational sports it helps you have more fun on and off the slopes. The be-all and end-all for optimally preparing skis are without doubt tools that can be used anywhere and without any great effort. With HOLMENKOL, recreational sports enthusiasts, ambitious athletes and professional skiers have a specialist at hand which, with its high-quality tools such as the Combi Edger, the SmartWaxer or the BaseBrush Bronze, ensures that preparing and caring for skis is child&apos;s play.

Award-winning care products for touring skis
With the successful SKI TOUR product line – which won the ISPO AWARD in 2015 – the world&apos;s oldest ski wax brand shows how to correctly prepare and care for touring skis. The HOLMENKOL SKI TOUR line, which comprises four products for professional and recreational skiers, helps to optimise the gliding ability and increase the uphill traction properties. They also protect the material and extend the life of the touring skis and skins.</description>
			<pubDate>Wed, 04 Jan 2017 00:00:00 +0100</pubDate>
			<guid>http://www.press-service.info/holmenkol-en/article/presskit/72</guid>
		</item>
		<item>
			<title>HOLMENKOL press kit ISPO MUNICH 2016 - Hall A4, Booth 200</title>
			<link>http://www.press-service.info/holmenkol-en/article/presskit/71</link>
			<description>The oldest ski wax brand in the world is set to air a secret at the ISPO MUNICH. A secret which will raise the performance of  HOLMENKOL ski wax to a new level. The SYNTEC project has been created in order to make new best performance times possible in alpine and nordic skiing.
Furthermore HOLMENKOL will present a lot of high-quality care products, practical tools and a spray, which ensures more safety in poor light conditions.</description>
			<pubDate>Wed, 20 Jan 2016 00:00:00 +0100</pubDate>
			<guid>http://www.press-service.info/holmenkol-en/article/presskit/71</guid>
		</item>
		<item>
			<title>ISPO MUNICH 2016: 
HOLMENKOL reinvents ski wax:
New best performance times are the aim of the SYNTEC Project</title>
			<link>http://www.press-service.info/holmenkol-en/article/audio/70</link>
			<description>The oldest ski wax brand in the world is set to air a secret at the ISPO MUNICH. A secret which will raise the performance of HOLMENKOL ski wax to a new level. The SYNTEC project has been created in order to make new best performance times possible in alpine and nordic skiing.

Two years ago, the idea for a secret research and development project was born; an idea to optimise the performance of HOLMENKOL ski wax. In January 2016, the SYNTEC project will for the first time be presented to the public at the world&apos;s leading international sports trade fair, the ISPO MUNICH. The idea is based on novel synthesis technology which can provide even better results in acceleration, speed and abrasion resistance. At the ISPO MUNICH, HOLMENKOL will present six ski waxes from this young project. These waxes will form the basis on which the use of the new synthesis technology will be developed over the coming years.

Unique ski waxes &quot;Made in Germany&quot;
Up to now, all ski wax manufacturers have used the same ingredients for their waxes. Only their respective mix differs. Using the new synthesis technology, HOLMENKOL will in future improve the structural properties of the ingredients and in this way provide better-performing unique ski waxes &quot;Made in Germany&quot;. 

Six new SYNTEC ski waxes for alpine and nordic Ski
The first products from the research and development project will be available for purchase in stores winter season 2016/17. The SYNTEC Race Mid Alpin and the SYNTEC Race Wet Nordic have already been used for the Skiing World Championships. The novel synthesis technology allows unprecedented performance with previously unachieved acceleration, speed and abrasion resistance.

HOLMENKOL SYNTEC Race – Alpine 
The new hit wax from the Alpine Ski World Championships is a high fluorine synthetic powder for alpine skis which can be applied with a waxing iron or corked. HOLMENKOL offers three types of wax, each for different conditions: SYNTEC Race WET Alpin is suited to moist to wet coarse and fine-grained snow and for snow temperatures of 0°C to -6°C. The best conditions for the use of SYNTEC Race MID Alpin are fine to coarse snow with snow temperatures of -4°C. to -12°C. SYNTEC Race COLD Alpin was developed for cold and dry snow at snow temperatures of -12°C to -20°C.

HOLMENKOL SYNTEC Race – Nordic
The high fluorine synthetic powder is applied with a waxing iron or corked. This is the new hit wax from the Nordic Ski Championships and is available in three types, each for different conditions. SYNTEC Race WET Nordic is suitable for moist to wet coarse and fine snow with snow temperatures of 0°C to -4°C. The best conditions for SYNTEC Race MID Nordic are moist to dry snow and snow temperatures of -2°C. bis -10°C. SYNTEC Race COLD Nordic was developed for dry and cold snow with snow temperatures of  -8°C. bis -20°C.</description>
			<pubDate>Mon, 18 Jan 2016 00:00:00 +0100</pubDate>
			<guid>http://www.press-service.info/holmenkol-en/article/audio/70</guid>
		</item>
		<item>
			<title>HOLMENKOL news at the ISPO 2015</title>
			<link>http://www.press-service.info/holmenkol-en/article/presskit/69</link>
			<description>HOLMENKOL, the oldest ski wax manufacturer in the world, will present its new, high-quality and practical wax sets Nordic Starter, Alpine Starter and Grip &amp; Glidewax as well as its updated classic Jump Ceramic Wax at the ISPO 2015. With these products, skiers are best equipped for every situation, both in Alpine and Nordic conditions.

Taking proper care of skis is crucial in ensuring the ski&apos;s durability and good gliding qualities. Waxes that are suited to all conditions and which are easy to use are exactly what the new wax sets by HOLMENKOL promise. They include various types of wax specially designed for different types of snow and temperatures. For ease of application, the sets also include various tools. To facilitate the transport, they come in handy zipper packs. The HOLMENKOL products don&apos;t only improve performance, they also protect the material on which they are applied. A well-waxed ski improves skiing pleasure considerably.

For all air temperatures and types of snow: Nordic Starter set
The new Nordic Starter set is a practical, five-piece cross-country set which allows ski preparation for all air temperatures and all types of snow. It includes key kick waxes such as Grip BLUE EXTRA, Grip VIOLET SPECIAL, Klister UNIVERSAL, Klister RED and SyntheticKork, a special cork to apply the kick wax. Grip BLUE EXTRA is convenient for air temperatures between -2°C and -6°C and can be used in a broad range of circumstances. It is suitable both for dry snow as well as on fine powder or artificial snow. Grip VIOLET SPEZIAL can be applied almost universally, from new snow to fine old snow as well as on transformed snow and artificial snow for air temperatures between 0°C and -2°C. Klister UNIVERSAL is suitable for air temperatures between +4°C and -4°C and can be used in all conditions, from damp to icy with old fine snow or with coarse frozen snow. The Klister spreader is included. Klister RED also has a broad application area, from frozen snow to coarse wet snow for air temperatures between +3°C and -2°C. A Klister spreader is included here too. 

Alpine Starter set allows quick introduction to Alpine ski care
For Alpine ski care, HOLMENKOL has created the compact Alpine Starter set. This set comprises the products Edge Trick, Ergo Easy, Betamix RED, Ultramix BLUE and a plexi blade for the removal of excess hot wax. The Edge Trick is a pocket tool with oxide stone for the removal of hard build-up and ridges at the edge of the ski. The Ergo Easy, a sharpener with standard angle of 88° and 89°, can be used to remove ridges from the ski and to sharpen the steel edge of skis or the snowboard. It is simple to use and practical so that it can be carried in the trouser pocket. A 40 mm top-quality file is also included. Betamix RED is a high quality base, foundation and training wax that is based on hydrocarbon. It is suitable for all types of snow and snow temperatures in a range of -4°C and -14°C. The wax appeals with its extreme resistance to abrasion and its broad application area. These qualities make it an excellent transport wax. It has an ironing temperature of 125-135°C. Ultramix BLUE is a high quality base, foundation and training wax which is particularly suited to old and aggressive snow. It can be used for very cold snow and is therefore ideal for snow temperatures between -8°C and  20°C. The ironing temperature for Ultramix BLUE stands at 135-145°C. This wax is also abrasion resistant.

Universally applicable wax set for all circumstances: Grip &amp; Glidewax set
The five-piece Grip &amp; Glidewax set is a universally applicable wax set suited to Alpine ski care as well as to the care of cross-country skis. The set includes the products Grip BLUE EXTRA, Grip VIOLET SPEZIAL, Betamix RED, SyntheticKork (a special cork for the application of kick wax) and a plexi-blade for the removal of excess hot wax. Grip BLUE EXTRA can be applied in a broad range of conditions, for dry new snow and fine powder and artificial snow for air temperatures between -2°C and  6°C. Grip VIOLET SPEZIAL can also be used pretty much universally and is suited to new snow, fine old snow or transformed snow as well as for artificial snow for air temperatures between 0°C bis -2°C. Betamix RED is a high quality base, foundation and training wax that is based on hydrocarbon. It is suitable for all types of snow and snow temperatures in a range of -4°C and -14°C. The wax appeals with its extreme resistance to abrasion and its broad application area. These qualities make it an excellent transport wax. It has an ironing temperature of 125-135°C. 

Specially developed for ski jumpers: Jump Ceramic Wax
As special highlight, HOLMENKOL has also improved a classic: the Jump Ceramic Wax. The new formula is a considerable improvement. The wax was specially developed for ski jumpers for training and for competitive jumps on ceramic skis. It is simple to use and has an ironing temperature of 135-145°C. The wax is suitable for all air temperatures and is extremely resistant to abrasion.
</description>
			<pubDate>Fri, 06 Feb 2015 00:00:00 +0100</pubDate>
			<guid>http://www.press-service.info/holmenkol-en/article/presskit/69</guid>
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		<item>
			<title>ISPO MUNICH, 26 to 29 January 2014

Hall A5, Stand 602</title>
			<link>http://www.press-service.info/holmenkol-en/article/snow_text/67</link>
			<description>From 26 to 29 January 2014, HOLMENKOL, the specialist in surface coatings in sport, will be presenting the new SKI TOUR product line and new race waxes for alpine skiing, Nordic skiing and ski jumping at the ISPO MUNICH. In addition, HOLMENKOL will also be unveiling the new BODY CARE product line.


HOLMENKOL press kit, content:

•	HOLMENKOL presents SKI TOUR product line

•	New HOLMENKOL ski waxes for racing

•	New BODY CARE product line

•	Optimum care for functional clothing</description>
			<pubDate>Mon, 20 Jan 2014 00:00:00 +0100</pubDate>
			<guid>http://www.press-service.info/holmenkol-en/article/snow_text/67</guid>
		</item>
		<item>
			<title>Care product set for optimal care of functional clothing: The set for the highest demands: First clean, then waterproof
</title>
			<link>http://www.press-service.info/holmenkol-en/article/textile_text/66</link>
			<description>HOLMENKOL, the specialist for sports coatings and the oldest ski wax manufacturer in the world, presents the care product set for optimal care of functional clothing. This combines the tried and trusted high-performance detergent TextileWash with the special waterproofing agent TextileProof. The set is highly functional, simple-to-use, and both skin and environmentally friendly. With this set, traders extend their service offering. In one product, customers receive the right care to guarantee the long-term functionality of their high quality sports clothing. A second care product set to clean and waterproof in just one wash supplements the HOLMENKOL range.</description>
			<pubDate>Mon, 26 Aug 2013 00:00:00 +0200</pubDate>
			<guid>http://www.press-service.info/holmenkol-en/article/textile_text/66</guid>
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		<item>
			<title>HOLMENKOL press kit OutDoor 2013</title>
			<link>http://www.press-service.info/holmenkol-en/article/presskit/65</link>
			<description>At the OutDoor trade fair on 11-14 July 2013, HOLMENKOL, the specialist for sports coatings, presents the care product range developed for optimal care of functional clothing. The new care product set combines the tried and trusted high performance detergent TextileWash with the special impregnation TextileProof. At the same time as OutDoor, a cooperation also begins with the holiday region Ramsau am Dachstein (Austria) in July.



 HOLMENKOL  MEDIA NEWSROOM

 www.press-service.info/holmenkol-en/ 

 www.holmenkol.com/ </description>
			<pubDate>Tue, 09 Jul 2013 00:00:00 +0200</pubDate>
			<guid>http://www.press-service.info/holmenkol-en/article/presskit/65</guid>
		</item>
		<item>
			<title>HOLMENKOL: A history shaped by passion</title>
			<link>http://www.press-service.info/holmenkol-en/article/company_text/68</link>
			<description>2012 was a turbulent year for HOLMENKOL: First, the company celebrated its 90th anniversary, then came the application for insolvency protection. Yet just a few weeks later, the good news: A new beginning as HOLMENKOL GmbH under the auspices of the new owner Sporto-med. GmbH. The expert for sports coatings today more than ever stands for highest quality and innovative skill. A look back at the history of a company shaped by two words: Passion and sport.
</description>
			<pubDate>Mon, 01 Jul 2013 00:00:00 +0200</pubDate>
			<guid>http://www.press-service.info/holmenkol-en/article/company_text/68</guid>
		</item>
		<item>
			<title>Press Kit ISPO MUNICH 2013</title>
			<link>http://www.press-service.info/holmenkol-en/article/presskit/63</link>
			<description> Textile Protection 

New detergent set for functional clothing care


 RacingMix 

Numerous national ski teams place their trust in HOLMENKOL


HOLMENKOL MEDIA NEWSROOM

www.press-service.info/holmenkol-en

www.holmenkol.com</description>
			<pubDate>Fri, 01 Feb 2013 00:00:00 +0100</pubDate>
			<guid>http://www.press-service.info/holmenkol-en/article/presskit/63</guid>
		</item>
		<item>
			<title>New detergent set for functional clothing care
HOLMENKOL presents two detergent and impregnation sets</title>
			<link>http://www.press-service.info/holmenkol-en/article/textile_text/61</link>
			<description>HOLMENKOL, the specialist in surface coatings for sport, launches for the first timev two care detergent sets at ISPO MUNICH from 03 to 06 February 2013 for the optimum care of functional clothing. They combine the proven high performance detergent TextileWash with special TextileProof impregnation and liquid WashProof impregnation.</description>
			<pubDate>Thu, 31 Jan 2013 00:00:00 +0100</pubDate>
			<guid>http://www.press-service.info/holmenkol-en/article/textile_text/61</guid>
		</item>
		<item>
			<title>RacingMix on the start line at the World Championships
Numerous national ski teams place their trust in HOLMENKOL</title>
			<link>http://www.press-service.info/holmenkol-en/article/snow_text/62</link>
			<description>February 2013 is a world hampionship month for HOLMENKOL, who will be under starter&apos;s orders at the Alpine Ski World Championships in Schladming / Austria from 04 to 17 February, the Biathlon World Championship in Nove Mesto na Morave / Czech Republic from 07 to 17 February and the Nordic Ski World Championship from 20 February to 03 March in Val di Fiemme / Italy.
At ISPO MUNICH 2013 from 03 to 06 February the specialist in sport surface coatings will be presenting three RacingMix race waxes with which numerous athletes will be battling for World Championship titles.</description>
			<pubDate>Thu, 31 Jan 2013 00:00:00 +0100</pubDate>
			<guid>http://www.press-service.info/holmenkol-en/article/snow_text/62</guid>
		</item>
		<item>
			<title>Textile Protection: Long life for sports textiles</title>
			<link>http://www.press-service.info/holmenkol-en/article/textile_text/60</link>
			<description>HOLMENKOL, the specialist for high-tech sports coatings, provides highly functional detergents and waterproofing agents with its products in Textile Protection. These increase the functionality of high quality sports textiles, maintain their performance in extreme conditions and protect their value and appearance over the long-term.</description>
			<pubDate>Tue, 18 Dec 2012 00:00:00 +0100</pubDate>
			<guid>http://www.press-service.info/holmenkol-en/article/textile_text/60</guid>
		</item>
		<item>
			<title>RacingMix:Three wax types for all weathers and every athlete</title>
			<link>http://www.press-service.info/holmenkol-en/article/snow_text/57</link>
			<description> HOLMENKOL  made an unique innovation in the field of race wax: The company has
scaled down its comprehensive range of products from 14 to only 3. As early as the
test phase, top Alpine and Nordic ski athletes were won over by the product. Similar to
SpeedBase, the top of the range product by HOLMENKOL from last winter, RacingMix
comes in three varieties: WET, MID and COLD.</description>
			<pubDate>Fri, 09 Nov 2012 00:00:00 +0100</pubDate>
			<guid>http://www.press-service.info/holmenkol-en/article/snow_text/57</guid>
		</item>
		<item>
			<title>New start for Holmenkol</title>
			<link>http://www.press-service.info/holmenkol-en/article/company_text/59</link>
			<description>HOLMENKOL, the traditional brand, has new prospects: Only a few weeks after insolvency, the company is launched again as Holmenkol GmbH with a new owner, Sporto-med. GmbH. Recent turbulence is therefore history. Attention is now directed to the future and the signal to the market is: &quot;We are ready to deliver!&quot;</description>
			<pubDate>Fri, 28 Sep 2012 00:00:00 +0200</pubDate>
			<guid>http://www.press-service.info/holmenkol-en/article/company_text/59</guid>
		</item>
		<item>
			<title>SpeedBase: the new racing standard
</title>
			<link>http://www.press-service.info/holmenkol-en/article/snow_text/55</link>
			<description>HOLMENKOL transfers experience gained in high performance sport to its product range. SpeedBase was used for the first time at the Winter Olympic Games 2010 in Vancouver, where it enabled numerous medals to be won in Alpine and Nordic disciplines. Now the successful racing wax is also available in stores. </description>
			<pubDate>Wed, 09 Feb 2011 00:00:00 +0100</pubDate>
			<guid>http://www.press-service.info/holmenkol-en/article/snow_text/55</guid>
		</item>
		<item>
			<title>HOLMENKOL continues growth with new products</title>
			<link>http://www.press-service.info/holmenkol-en/article/audio/56</link>
			<description>HOLMENKOL, specialist for sports equipment coatings, looks back on a successful
financial year 2010. With a growth in turnover of 13% and measures in place to
increase efficiency, the company backed by a long tradition is active worldwide and
returns a positive result (EBIT).</description>
			<pubDate>Mon, 07 Feb 2011 00:00:00 +0100</pubDate>
			<guid>http://www.press-service.info/holmenkol-en/article/audio/56</guid>
		</item>
		<item>
			<title>GelPads with quadruple effect - 
Relieve pain, optimise healing, prevent blisters, protect against germs 
</title>
			<link>http://www.press-service.info/holmenkol-en/article/textile_text/54</link>
			<description>Blisters can turn every move into a torture. Regardless of whether they are on your fingers, toes, heels or balls of the feet: the slightest pressure hurts. Now, HOLMENKOL has developed a special blister plaster that does more than relieve pain: GelPads are so effective that every sport activity can be continued despite the damage to the skin. Yet again, the company highlights the fact that its innovative sports products serve just one purpose: promoting the fun of movement. </description>
			<pubDate>Fri, 16 Jul 2010 00:00:00 +0200</pubDate>
			<guid>http://www.press-service.info/holmenkol-en/article/textile_text/54</guid>
		</item>
		<item>
			<title>ShoeClean &amp;#8722; much more than just shoeshine
The new HOLMENKOL product provides care, cleaning and protection
</title>
			<link>http://www.press-service.info/holmenkol-en/article/textile_text/53</link>
			<description>What HOLMENKOL has provided in the textiles sector is now also available from the surface treatment experts for shoes as well: thanks to a new, innovative care product, the quality of functional materials is retained. ShoeClean is a product that does a great deal more than just clean shoes and boots that are used for sport. It cares, cleans and even increases breathability.</description>
			<pubDate>Fri, 16 Jul 2010 00:00:00 +0200</pubDate>
			<guid>http://www.press-service.info/holmenkol-en/article/textile_text/53</guid>
		</item>
		<item>
			<title>Natural Bike Lube – protect your bike chain and the environment</title>
			<link>http://www.press-service.info/holmenkol-en/article/bike_text/31</link>
			<description>Simply lubricate the chain, then cycle off into the distance – many cyclists wish bicycle maintenance was that simple. Now it really is: with HOLMENKOL&apos;s Natural Bike Lube, making chain maintenance easier than ever. Ready to apply straight from the bottle, Natural Bike Lube offers top-of-the-range lubrication without doing harm to the planet – all ingredients are eco-friendly.</description>
			<pubDate>Wed, 24 Mar 2010 00:00:00 +0100</pubDate>
			<guid>http://www.press-service.info/holmenkol-en/article/bike_text/31</guid>
		</item>
		<item>
			<title>Bike Wash – quick, effective cleaning after every ride</title>
			<link>http://www.press-service.info/holmenkol-en/article/bike_text/29</link>
			<description>Few cyclists really enjoy cleaning their bikes. Why? Because bringing bikes back
to their former glory takes time and effort. Enter Bike Wash: the latest high-tech bicycle maintenance product from HOLMENKOL. Bike Wash uses state-of-the-art nanotechnology to make light work of bicycle maintenance. And what&apos;s more: it&apos;s environmentally friendly, too.</description>
			<pubDate>Wed, 24 Mar 2010 00:00:00 +0100</pubDate>
			<guid>http://www.press-service.info/holmenkol-en/article/bike_text/29</guid>
		</item>
		<item>
			<title>HOLMENKOL strengthens cooperation with VÖLKL through
SPEEDWALL project</title>
			<link>http://www.press-service.info/holmenkol-en/article/company_text/50</link>
			<description>Care of the ski base and edges is essential for maintaining peak performance of a ski
over an extended period. Now the same applies to the RACETIGER SPEEDWALL by
VÖLKL: an innovative sidewall made from the same material as the base. Its real
advantage comes into play as soon as it is applied with wax. In cooperation with the
ski manufacturer in Straubing, HOLMENKOL has developed the Natural Sidewall Stick
exclusively for the new design of sidewall. As a VÖLKL partner and an expert in ski
waxes, HOLMENKOL improves the performance of the high-end series even further
with its specialist products. The power partnership &quot;Made in Germany&quot; is set to
convince everybody who buys a pair of RACETIGER skis because the Natural Sidewall
Stick is included.</description>
			<pubDate>Sat, 06 Feb 2010 00:00:00 +0100</pubDate>
			<guid>http://www.press-service.info/holmenkol-en/article/company_text/50</guid>
		</item>
		<item>
			<title>HOLMENKOL strengthens presence in North America</title>
			<link>http://www.press-service.info/holmenkol-en/article/newslist/52</link>
			<description>The start to the year saw the specialist in hi-tech sport equipment coatings restructure
its sales team in Canada. Following the expansion of the distribution network with
strong partners in the USA since the middle of last year, HOLMENKOL is now on
course for setting further milestones across the continent and throughout the North
American market.</description>
			<pubDate>Sat, 06 Feb 2010 00:00:00 +0100</pubDate>
			<guid>http://www.press-service.info/holmenkol-en/article/newslist/52</guid>
		</item>
		<item>
			<title>HOLMENKOL strengthens presence in North America</title>
			<link>http://www.press-service.info/holmenkol-en/article/company_text/49</link>
			<description>The start to the year saw the specialist in hi-tech sport equipment coatings restructure its sales team in Canada. Following the expansion of the distribution network with strong partners in the USA since the middle of last year, HOLMENKOL is now on course for setting further milestones across the continent and throughout the North
American market.</description>
			<pubDate>Sat, 06 Feb 2010 00:00:00 +0100</pubDate>
			<guid>http://www.press-service.info/holmenkol-en/article/company_text/49</guid>
		</item>
		<item>
			<title>HOLMENKOL strengthens cooperation with VÖLKL through
SPEEDWALL project</title>
			<link>http://www.press-service.info/holmenkol-en/article/newslist/51</link>
			<description>Care of the ski base and edges is essential for maintaining peak performance of a ski over an extended period. Now the same applies to the RACETIGER SPEEDWALL by VÖLKL: an innovative sidewall made from the same material as the base. Its real
advantage comes into play as soon as it is applied with wax. In cooperation with the ski manufacturer in Straubing, HOLMENKOL has developed the Natural Sidewall Stick
exclusively for the new design of sidewall. As a VÖLKL partner and an expert in ski
waxes, HOLMENKOL improves the performance of the high-end series even further
with its specialist products. The power partnership &quot;Made in Germany&quot; is set to
convince everybody who buys a pair of RACETIGER skis because the Natural Sidewall
Stick is included.</description>
			<pubDate>Sat, 06 Feb 2010 00:00:00 +0100</pubDate>
			<guid>http://www.press-service.info/holmenkol-en/article/newslist/51</guid>
		</item>
		<item>
			<title>Press kit
ispo winter 2010</title>
			<link>http://www.press-service.info/holmenkol-en/article/newslist/48</link>
			<description>HOLMENKOL Natural ski wax
With a clear conscience on the slopes
HOLMENKOL strengthens presence in North America
New sales partners for sustainable market expansion
HOLMENKOL strengthens cooperation with VÖLKL through
SPEEDWALL project
HighTec Proof - Tiny particles with a huge impact
Material impregnation for leather and textiles in a single spray can
LubeExtreme – protect your bike chain with nanotechnology
The best of both worlds: a high-tech lubricant that also shields against dirt
Bike Wash – quick, effective cleaning after every ride
Nanotechnology saves time, helps bikes dry quicker, and shields parts from dirt
Online press area
www.press-service.info/holmenkol</description>
			<pubDate>Fri, 05 Feb 2010 00:00:00 +0100</pubDate>
			<guid>http://www.press-service.info/holmenkol-en/article/newslist/48</guid>
		</item>
		<item>
			<title>Cooperation between LEKI and HOLMENKOL</title>
			<link>http://www.press-service.info/holmenkol-en/article/company_text/47</link>
			<description>HOLMENKOL, specialist for ski waxes and LEKI, successful German manufacturer of alpine and Nordic ski poles as well as trekking poles, will offer their services for Nordic World Cup ski racers jointly. With this cooperation optimal support for the athletes during all World Cup events can be granted. </description>
			<pubDate>Thu, 15 Oct 2009 00:00:00 +0200</pubDate>
			<guid>http://www.press-service.info/holmenkol-en/article/company_text/47</guid>
		</item>
		<item>
			<title>Cooperation between LEKI and HOLMENKOL</title>
			<link>http://www.press-service.info/holmenkol-en/article/newslist/46</link>
			<description>HOLMENKOL, specialist for ski waxes and LEKI, successful German manufacturer of alpine and Nordic ski poles as well as trekking poles, will offer their services for Nordic World Cup ski racers jointly. With this cooperation optimal support for the athletes during all World Cup events can be granted. </description>
			<pubDate>Thu, 15 Oct 2009 00:00:00 +0200</pubDate>
			<guid>http://www.press-service.info/holmenkol-en/article/newslist/46</guid>
		</item>
		<item>
			<title>Natural ski wax by HOLMENKOL – with a clear conscience on the slopes</title>
			<link>http://www.press-service.info/holmenkol-en/article/newslist/45</link>
			<description>Alpine skiers, cross country skiers and snowboarders love to be in natural surroundings. They enjoy being under clear skies, taking in the view from the top and breathing the crisp air surrounded by snow-clad mountains. Now, with the Natural ski wax series from HOLMENKOL, every winter sports enthusiast can contribute to protecting the environment while enjoying the slopes and trails. The four new universal waxes from the specialist in high-tech sports equipment coatings are not just biodegradable; they also make the base much faster than their predecessors. For a clear conscience and more speed. </description>
			<pubDate>Thu, 08 Oct 2009 00:00:00 +0200</pubDate>
			<guid>http://www.press-service.info/holmenkol-en/article/newslist/45</guid>
		</item>
		<item>
			<title>Natural ski wax by HOLMENKOL – with a clear conscience on the
slopes</title>
			<link>http://www.press-service.info/holmenkol-en/article/snow_text/44</link>
			<description>Alpine skiers, cross country skiers and snowboarders love to be in natural
surroundings. They enjoy being under clear skies, taking in the view from the top and
breathing the crisp air surrounded by snow-clad mountains. Now, with the Natural ski
wax series from HOLMENKOL, every winter sports enthusiast can contribute to
protecting the environment while enjoying the slopes and trails. The four new
universal waxes from the specialist in high-tech sports equipment coatings are not
just biodegradable; they also make the base much faster than their predecessors. For
a clear conscience and more speed.</description>
			<pubDate>Thu, 08 Oct 2009 00:00:00 +0200</pubDate>
			<guid>http://www.press-service.info/holmenkol-en/article/snow_text/44</guid>
		</item>
		<item>
			<title>HOLMENKOL focus on new US distributors</title>
			<link>http://www.press-service.info/holmenkol-en/article/company_text/43</link>
			<description>HOLMENKOL, a leading specialist in high-tech sports coatings, is restructuring its US
distribution network – and forging alliances with strong local partners. Over the past
seven years, Carl Helmetag and Jed Rockwell have successfully established and
positioned the firm in the US. Now, to more effectively cater to different markets,
HOLMENKOL has secured new distribution partners whose expertise dovetails with
the needs of individual target markets.</description>
			<pubDate>Tue, 25 Aug 2009 00:00:00 +0200</pubDate>
			<guid>http://www.press-service.info/holmenkol-en/article/company_text/43</guid>
		</item>
		<item>
			<title>LubeExtreme – protect your bike chain with nanotechnology</title>
			<link>http://www.press-service.info/holmenkol-en/article/newslist/28</link>
			<description>Bike chains coated with conventional lubricants can act as magnets for dirt,
attracting all kinds of grime. Particularly in gear systems between the chain and
the sprockets, this dirt almost acts like sandpaper, exacerbating gear system
wear. LubeExtreme from HOLMENKOL shields against dirt and stays effective for
longer.</description>
			<pubDate>Wed, 19 Aug 2009 00:00:00 +0200</pubDate>
			<guid>http://www.press-service.info/holmenkol-en/article/newslist/28</guid>
		</item>
		<item>
			<title>LubeExtreme – protect your bike chain with nanotechnology</title>
			<link>http://www.press-service.info/holmenkol-en/article/bike_text/27</link>
			<description>Bike chains coated with conventional lubricants can act as magnets for dirt,
attracting all kinds of grime. Particularly in gear systems between the chain and
the sprockets, this dirt almost acts like sandpaper, exacerbating gear system
wear. LubeExtreme from HOLMENKOL shields against dirt and stays effective for
longer.</description>
			<pubDate>Wed, 19 Aug 2009 00:00:00 +0200</pubDate>
			<guid>http://www.press-service.info/holmenkol-en/article/bike_text/27</guid>
		</item>
		<item>
			<title>Bike Wash – quick, effective cleaning after every ride</title>
			<link>http://www.press-service.info/holmenkol-en/article/newslist/30</link>
			<description>Few cyclists really enjoy cleaning their bikes. Why? Because bringing bikes back to their former glory takes time and effort. Enter Bike Wash: the latest high-tech bicycle maintenance product from HOLMENKOL. Bike Wash uses state-of-the-art nanotechnology to make light work of bicycle maintenance. And what&apos;s more: it&apos;s environmentally friendly, too.</description>
			<pubDate>Wed, 19 Aug 2009 00:00:00 +0200</pubDate>
			<guid>http://www.press-service.info/holmenkol-en/article/newslist/30</guid>
		</item>
		<item>
			<title>Natural Bike Lube – protect your bike chain and the environment</title>
			<link>http://www.press-service.info/holmenkol-en/article/newslist/32</link>
			<description>Simply lubricate the chain, then cycle off into the distance – many cyclists wish bicycle maintenance was that simple. Now it really is: with HOLMENKOL&apos;s Natural Bike Lube, making chain maintenance easier than ever. Ready to apply straight from the bottle, Natural Bike Lube offers top-of-the-range lubrication without doing harm to the planet – all ingredients are eco-friendly.</description>
			<pubDate>Wed, 19 Aug 2009 00:00:00 +0200</pubDate>
			<guid>http://www.press-service.info/holmenkol-en/article/newslist/32</guid>
		</item>
		<item>
			<title>Natural Leather Care from Holmenkol</title>
			<link>http://www.press-service.info/holmenkol-en/article/textile_text/39</link>
			<description>Leather is a comfortable, heavy duty material. It’s highly durable, but not
indestructible. Keeping it in good shape requires constant care. Natural Leather Care,
Holmenkol’s new, universal deep leather conditioner, reduces the amount of
maintenance required for all types of smooth and full-grain leather in shoes, textiles or
upholstery. Not only is this innovative leather conditioner gentle on leather, it’s also
harmless to humans and the environment: it consists of renewable natural materials
and is free of preservatives.</description>
			<pubDate>Tue, 18 Aug 2009 00:00:00 +0200</pubDate>
			<guid>http://www.press-service.info/holmenkol-en/article/textile_text/39</guid>
		</item>
		<item>
			<title>HighTec Proof &amp;#8722; material impregnation based on nanotechnology</title>
			<link>http://www.press-service.info/holmenkol-en/article/newslist/38</link>
			<description>Extremely long-lasting yet gentle on materials, no matter what textile fabrics it’s
applied to: HighTec Proof nano-impregnation is setting new standards in more ways
than one, with top-of-the-range benefits in all sorts of applications. Leather stays
permanently dry and breathable, as do all types of mixed materials – even in highly
demanding conditions. The ground-breaking ‘lotus hybrid matrix’ found in HighTec
Proof – a fine, long-lasting protective film made of microscopic particles – provides
reliable protection from water and contamination. In a nutshell: this is the most
“intelligent” material impregnation spray in the entire Holmenkol range.</description>
			<pubDate>Tue, 18 Aug 2009 00:00:00 +0200</pubDate>
			<guid>http://www.press-service.info/holmenkol-en/article/newslist/38</guid>
		</item>
		<item>
			<title>HighTec Proof &amp;#8722; material impregnation based on nanotechnology</title>
			<link>http://www.press-service.info/holmenkol-en/article/textile_text/37</link>
			<description>Extremely long-lasting yet gentle on materials, no matter what textile fabrics it’s
applied to: HighTec Proof nano-impregnation is setting new standards in more ways
than one, with top-of-the-range benefits in all sorts of applications. Leather stays
permanently dry and breathable, as do all types of mixed materials – even in highly
demanding conditions. The ground-breaking ‘lotus hybrid matrix’ found in HighTec
Proof – a fine, long-lasting protective film made of microscopic particles – provides
reliable protection from water and contamination. In a nutshell: this is the most
“intelligent” material impregnation spray in the entire Holmenkol range.</description>
			<pubDate>Tue, 18 Aug 2009 00:00:00 +0200</pubDate>
			<guid>http://www.press-service.info/holmenkol-en/article/textile_text/37</guid>
		</item>
		<item>
			<title>Natural Leather Care from Holmenkol</title>
			<link>http://www.press-service.info/holmenkol-en/article/newslist/40</link>
			<description>Leather is a comfortable, heavy duty material. It’s highly durable, but not
indestructible. Keeping it in good shape requires constant care. Natural Leather Care,
Holmenkol’s new, universal deep leather conditioner, reduces the amount of
maintenance required for all types of smooth and full-grain leather in shoes, textiles or
upholstery. Not only is this innovative leather conditioner gentle on leather, it’s also
harmless to humans and the environment: it consists of renewable natural materials
and is free of preservatives.</description>
			<pubDate>Tue, 18 Aug 2009 00:00:00 +0200</pubDate>
			<guid>http://www.press-service.info/holmenkol-en/article/newslist/40</guid>
		</item>
		<item>
			<title>PreWash Sport &amp;#8722; the stain remover with a difference</title>
			<link>http://www.press-service.info/holmenkol-en/article/textile_text/41</link>
			<description>Sports and outdoor activities inevitably lead to stains on clothing – anything from
grass stains to soil, sand or grease. In the past, combating these with aggressive stain
removers ran the risk of ruining expensive sportswear and functional clothing, leaving
it looking unsightly or cheap. Holmenkol’s brand new, specially formulated PreWash
Sport stain remover lets you treat stains before washing and goes gently on
‘functional fabrics’.</description>
			<pubDate>Tue, 18 Aug 2009 00:00:00 +0200</pubDate>
			<guid>http://www.press-service.info/holmenkol-en/article/textile_text/41</guid>
		</item>
		<item>
			<title>PreWash Sport &amp;#8722; the stain remover with a difference</title>
			<link>http://www.press-service.info/holmenkol-en/article/newslist/42</link>
			<description>Sports and outdoor activities inevitably lead to stains on clothing – anything from
grass stains to soil, sand or grease. In the past, combating these with aggressive stain
removers ran the risk of ruining expensive sportswear and functional clothing, leaving
it looking unsightly or cheap. Holmenkol’s brand new, specially formulated PreWash
Sport stain remover lets you treat stains before washing and goes gently on
‘functional fabrics’.</description>
			<pubDate>Tue, 18 Aug 2009 00:00:00 +0200</pubDate>
			<guid>http://www.press-service.info/holmenkol-en/article/newslist/42</guid>
		</item>
		<item>
			<title>HOLMENKOL Group achieves above average growth</title>
			<link>http://www.press-service.info/holmenkol-en/article/newslist/36</link>
			<description>As a supplier of equipment to top sports personalities and a vanguard of innovation in
sports coatings and ski waxes, HOLMENKOL has a reputation going back many decades
and enjoys international success. The traditional – and now multinational – company also
produces a variety of ground-breaking products for recreational sports, especially water
sports, outdoor activities and cycling. HOLMENKOL’s hi-tech products are sold through
an international distribution network which has been central to its impressive rate of
growth.</description>
			<pubDate>Mon, 17 Aug 2009 00:00:00 +0200</pubDate>
			<guid>http://www.press-service.info/holmenkol-en/article/newslist/36</guid>
		</item>
		<item>
			<title>HOLMENKOL Group achieves above average growth</title>
			<link>http://www.press-service.info/holmenkol-en/article/company_text/35</link>
			<description>As a supplier of equipment to top sports personalities and a vanguard of innovation in sports coatings and ski waxes, HOLMENKOL has a reputation going back many decades
and enjoys international success. The traditional – and now multinational – company also
produces a variety of ground-breaking products for recreational sports, especially water sports, outdoor activities and cycling. HOLMENKOL’s hi-tech products are sold through an international distribution network which has been central to its impressive rate of
growth.</description>
			<pubDate>Mon, 17 Aug 2009 00:00:00 +0200</pubDate>
			<guid>http://www.press-service.info/holmenkol-en/article/company_text/35</guid>
		</item>
		<item>
			<title>HOLMENKOL taps competitive cyclists for expertise</title>
			<link>http://www.press-service.info/holmenkol-en/article/newslist/34</link>
			<description>HOLMENKOL will launch its Bike Race Support Programme on 14 May 2009. The
program combines online and racing events for high-powered competitive riders in
mountain biking, triathlons and road bicycle racing. In expanding its enterprise into
professional cycling, the company aims to support athletes in their endeavours while
encouraging greater discussion of R&amp;D issues. Specialist bike retailers have joined
forces with Paul Lange, the brand’s distribution partner, to take an active part in the program; HOLMENKOL race centres are keeping the momentum going in Germany, Austria and Switzerland.</description>
			<pubDate>Thu, 14 May 2009 00:00:00 +0200</pubDate>
			<guid>http://www.press-service.info/holmenkol-en/article/newslist/34</guid>
		</item>
		<item>
			<title>HOLMENKOL taps competitive cyclists for expertise</title>
			<link>http://www.press-service.info/holmenkol-en/article/bike_text/33</link>
			<description>HOLMENKOL will launch its Bike Race Support Programme on 14 May 2009. The program combines online and racing events for high-powered competitive riders in mountain biking, triathlons and road bicycle racing. In expanding its enterprise into professional cycling, the company aims to support athletes in their endeavours while encouraging greater discussion of R&amp;D issues. Specialist bike retailers have joined forces with Paul Lange, the brand’s distribution partner, to take an active part in the program; HOLMENKOL race centres are keeping the momentum going in Germany, Austria and Switzerland.</description>
			<pubDate>Thu, 14 May 2009 00:00:00 +0200</pubDate>
			<guid>http://www.press-service.info/holmenkol-en/article/bike_text/33</guid>
		</item>
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