This is the difference
Ergonomics is our DNA
01.07.2025Every ride is different— even when the route stays the same. It’s not just about the miles you cover, but how you feel along the way. That’s why we don’t believe in standards. We believe in you. In your movement, your anatomy, your ride. We measure you so your bike adapts to you —not the other way around. After 20 years of research, we’ve learned that true comfort isn’t just a feeling—it’s engineered. Engineered to push further, ride longer, and feel better with every pedal stroke. Because we know that improving every minuscule detail, results in maximum performance. This is the difference.
Ergonomics is our DNA
At SQlab, we rethink cycling – from the rider’s perspective. Because anyone who wants to ride longer, healthier, and with more joy needs products that fit perfectly.
That’s why we develop ergonomic solutions for every contact point on the bike: hands, pelvis, and feet. Whether on the road, trail, or during daily commutes – our goal remains the same: maximum performance, noticeable comfort, and lasting prevention.
At the heart of it all is our intelligent sizing system. By precisely measuring the three key contact points and tailoring product concepts to individual needs, cyclists find exactly what fits – helping them boost their performance and avoid discomfort or injury.
To ensure this ergonomic approach is reflected not only in our products but also in the customer experience, we regularly and thoroughly train our dealer network. This way, our customers benefit from expert advice and dedicated support – right where they need it most.
This is the difference
At SQlab, we don’t believe in guesswork. Every innovation starts in the Lab – the heart of our research and development. Here, science, biomechanics, and cuttingedge technology come together to redefine the riding experience. We measure. We analyze. We optimize. From pressure mapping to extensive field testing, every product is backed by data and designed with ergonomic precision. The SQlab Lab is where riders’ needs meet science, ensuring that comfort, performance, and health are not just promises, but proven facts. But innovation doesn’t stop with technology. It’s about rethinking cycling ergonomics from the ground up. Every curve of a saddle, every millimeter of a grip, every design decision follows one simple principle: it has to work better – for every rider. The SQlab Lab is not just a place. It’s a mindset. A commitment to making cycling healthier, more efficient, and more enjoyable. Because when science meets cycling, you feel the difference.
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